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 SIARAN PERS UNTUK DITERBITKAN SEGERA                                                    PRESS RELEASE FOR IMMEDIATE RELEASE
                                                                                                           *) (unofficial translations)

BSDE Menetapkan Target Prapenjualan 2024 Rp9,50 BSDE Sets a 2024 Target of IDR9.50 trillion in Marketing
Triliun                                         Sales *)

    -    Segmen Residensial Ditargetkan                Menjadi          -    The Residential Segment Aimed to be the Main
         Kontributor Utama Penjualan                                         Contributor to Sales


Tangerang, 31 Januari 2024 - PT Bumi Serpong Damai Tbk              Tangerang, January 31st, 2024 – PT Bumi Serpong Damai Tbk
(BEI: “BSDE”) anggota kelompok properti Sinar Mas Land dan          (IDX: "BSDE"), a member of the Sinar Mas Land property group and
pengelola kawasan mandiri terbesar di Indonesia - BSD City,         the largest satellite city developer in Indonesia - BSD City,
mengumumkan target prapenjualan (marketing sales) 2024              announced a 2024 marketing sales target of IDR9.50 trillion. The
sebesar Rp9,50 triliun. Segmen residensial ditargetkan menjadi      residential segment is targeted to be the highest marketing sales.
prapenjualan tertinggi.

“Manajemen telah menetapkan target prapenjualan 2024 sebesar        "The management has set a 2024 marketing sales target of IDR9.50
Rp9,50 triliun, keputusan tersebut telah menimbang secara           trillion. This decision has been carefully evaluated based on several
seksama beberapa faktor seperti kinerja 2023, prospek 2024 dan      factors such as the performance in 2023, the prospects for 2024 and
beberapa faktor eksternal seperti proyeksi pertumbuhan ekonomi      external factors such as the national economic growth projection and
nasional serta situasi dan kondisi terkini. Target Rp9,50 triliun   the current situation. The IDR9.50 trillion target reflects a
merupakan refleksi konservatif yang moderat apabila                 moderately conservative outlook compared to the 2023 marketing
dibandingkan dengan pencapaian prapenjualan 2023”, papar            sales achievement", stated Hermawan Wijaya, Director of BSDE
Hermawan Wijaya - Direktur BSDE dalam siaran pers.                   in this press release.

Sebagai gambaran pada 2023 lalu, BSDE menetapkan target             As an overview in the 2023, BSDE set a marketing sales target of
prapenjualan sebesar Rp8,80 triliun dan pada akhir tahun 2023       IDR8.80 trillion and successfully realized the marketing sales of
berhasil mendapatkan prapenjualan sebesar Rp9,50 triliun.           IDR9.50 trillion at the end of 2023. This figure is equivalent to 8%
Angka tersebut tersebut setara 8% di atas target yang telah         beyond the previously set target.
ditetapkan sebelumnya.

Hermawan menambahkan “Secara umum, pasar properti                   Hermawan added that “Generally, the real estate market is expected
berpeluang untuk terus tumbuh. Kami mengantisipasi dan              to continue growing. We consider and anticipate some traditional
memperhitungkan beberapa faktor tradisional (yang kerap terjadi     factors (frequently occurring during the respective times), markedly
ketika memasuki masanya) terutama pada semester pertama             in the first semester of 2024, which coincides with the national
2024, yang bertepatan dengan hari libur nasional dan perhelatan     holidays and general election events, as well as geopolitical
pemilihan umum, termasuk juga kondisi kestabilan geopolitik.”.      stability”.

Lebih lanjut dijelaskan, prapenjualan dari segmen perumahan         Further explained, the marketing sales from the residential segment
ditargetkan menjadi sumber penjualan tertinggi dibandingkan         are targeted to be the highest marketing sales compared to the
segmen komersial.                                                   commercial segment.

Segmen residensial sepanjang 2024 ditargetkan meraih angka          The residential segment throughout 2024 is expected to achieve a
prapenjualan sebesar 53% dari keseluruhan nilai prapenjualan.       marketing sales figure of 53% of the total marketing sales.
Sementara penjualan komersial diharapkan memberikan                 Meanwhile, commercial sales are expected to contribute around
kontribusi sekitar 31%.                                             31%.

Manajemen menargetkan Rp5,28 triliun untuk proyek di BSD            The management is aiming for IDR5.28 trillion in the BSD City
City, yang mana sebesar Rp3,28 triliun ditargetkan untuk segmen     project, of which IDR3.28 trillion is targeted for residential segment.
residensial. Segmen residensial akan fokus melanjutkan              The residential segment will mainly focus to continue launch the
peluncuran klaster yang sudah berjalan di Eonna, Enchante,          ongoing cluster e.g. Eonna, Enchante, Terravia, Hiera, The Zora,
Terravia, Hiera, The Zora, Nava Park serta peluncuran potensial     Nava Park, as well as other potential launches.
lainnya.

Sedangkan sisanya sebesar Rp2triliun ditargetkan untuk segmen       Meanwhile the rest amounting to IDR2 trillion is targeted for the
komersial antara lain lot komersial, ruko, shop-offices, business   commercial segment, among others commercial lot, shophouses,
lofts dan juga proyek apartemen yang sudah berjalan (Akasa dan      shop-offices, business lofts and ongoing apartment projects (Akasa
Upperwest).                                                         and Upperwest).



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Selain BSD City, proyek unggulan lain seperti Grand Wisata –                      Alongside BSD City, the other flagship projects such as Grand
Bekasi, Kota Wisata - Cibubur dan Grand City - Balikpapan                         Wisata - Bekasi, Kota Wisata - Cibubur and Grand City - Balikpapan
ditargetkan meraih prapenjualan masing-masing sebesar 10%,                        is targeted to achieve marketing sales of 10%, 6% and 4% of the total
6% dan 4% dari total nilai prapenjualan.                                          marketing sales respectively.

“Kami melihat bahwa kemajuan industri di Timur Jakarta dan                        "We see that the industrial progress in East Jakarta and the
peningkatan konektivitas infrastruktur di Selatan Jakarta                         increasing infrastructure connectivity in South Jakarta have a
membawa dampak positif pada pengembangan kota-kota mandiri                        positive impact on the development of our other townships in that
lainnya di daerah tersebut, yaitu Grand Wisata dan Kota Wisata.                   area, namely Grand Wisata and Kota Wisata. Additionally, we also
Selain itu, kami juga melihat bahwa pembangunan ibu kota baru                     see that the development of the new capital, IKN Nusantara, has a
IKN Nusantara membawa dampak positif pada kota besar di                           positive impact on the nearby major city, Balikpapan, where we are
sekitarnya, Balikpapan, dimana kami mengembangkan kawasan                         developing an area called Grand City - Balikpapan", expressed
bernama Grand City - Balikpapan” ungkap Hermawan.                                 Hermawan.

Terakhir, dengan dukungan kebijakan PPNDTP, BSDE akan                             Finally, with the PPNDTP policy, BSDE will boost the sales of the
menggenjot penjualan dari produk siap jual eperti apartemen di                    ready stock products such as apartments in Jakarta and Surabaya,
Jakarta dan Surabaya, yaitu Southgate, The Elements, Aerium                       namely Southgate, The Elements, Aerium and Klaska.
dan Klaska.

Untuk mempercepat kinerjanya, BSDE juga aktif bekerjasama                         To accelerate its performance, BSDE is actively collaborating with
dengan pihak ketiga untuk bersama-sama mengembangkan                              third parties to jointly develop property projects, typically realized
proyek properti, yang biasanya diwujudkan dalam bentuk                            in the form of joint ventures.
kemitraan usaha.

“Prospek pertumbuhan ekonomi nasional khususnya properti                          “The prospects for national economic growth, particularly in the
sangat menjanjikan. Kami selaku pelaku usaha berharap gelaran                     property sector are very favorable. We as the stakeholders expect
ajang demokrasi berlangsung dengan sangat baik, sehingga                          that the democratic event will be run smoothly and can generate
tercipta kondisi yang kondusif untuk turut membantu                               conducive conditions to accelerate national economic growth”,
mengakselerasi pertumbuhan ekonomi nasional”, tutup                               closed Hermawan.
Hermawan.

                                    (end)                                                                                (end)
Sekilas mengenai PT Bumi Serpong Damai Tbk                                        Overview of PT Bumi Serpong Damai Tbk
BSDE merupakan pengembang BSD City, kota mandiri terbesar di Indonesia dan        BSDE is the developer of BSD City, the largest satellite city in Indonesia and the
flagship project Sinar Mas Land seluas 5.950 ha yang terdiri atas kawasan         flagship project of Sinar Mas Land measuring to 5,950ha, consisting of residential
perumahan dan kawasan niaga terpadu. Pada awal tahun 2011, BSDE telah             areas and the integrated commercial area. In early 2011, BSDE finalized the
merampungkan proses akuisisi perusahaan terafiliasi yakni PT Duta Pertiwi Tbk,    acquisition of affiliated companies, namely PT Duta Pertiwi Tbk, PT Sinar Mas
PT Sinar Mas Teladan dan PT Sinar Mas Wisesa. Akuisisi ini diharapkan dapat       Teladan and PT Sinar Mas Wisesa. This acquisition is expected to improve BSDE’s
meningkatkan kinerja BSDE terutama portofolio pendapatan dan diversifikasi        performance particularly in revenues portfolio and business diversification.
usaha BSDE.

Pasca aksi Korporasi tersebut, BSDE secara konsisten dan berkesinambungan         Post corporate action, BSDE consistently and continuously strengthened its revenue’s
memperkuat portofolio pendapatannya dengan tumbuh secara organik maupun           portfolio by growing both organically and inorganically. Apart from being active in
anorganik. Selain aktif dalam melakukan akuisisi tanah sebagai backbone           land acquisition as a property company backbone, various strategic partnerships with
perusahaan properti, berbagai kemitraan strategis dengan mitra nasional           national and international partners have been carried out to provide added value to
maupun internasional telah dilakukan guna memberikan nilai tambah bagi            BSDE’ projects as well as through Subsidiaries, Associates and Joint Ventures.
proyek-proyek yang berada di bawah BSDE maupun melalui Entitas Anak,
Entitas Asosiasi dan Entitas Ventura Bersama.

Ke depannya, BSDE juga akan aktif dalam memperkuat cadangan kas BSDE              Moving forward, BSDE will also actively improve its cash reserves to develop and
untuk mengembangkan dan meraih peluang-peluang bisnis yang potensial guna         seize potential business opportunities to ensure upcoming sustainable business
menjamin pertumbuhan bisnis yang berkelanjutan di masa mendatang. BSDE            growth. BSDE developed its sustainability vision since year 2017, which is an integral
telah mengembangkan visi keberlanjutannya sejak tahun 2017 dan dalam              element of how we do business. BSDE is currently listed as one of the largest property
perjalanannya menjadi elemen integral bagi setiap operasional bisnis. Saat ini,   issuers on the Indonesia Stock Exchange (IDX), with a market capitalization of
BSDE tercatat sebagai salah satu emiten properti terbesar di Bursa Efek           IDR22.87 trillion as of December 31st, 2023, as well as ESG score at 14.83 (source
Indonesia (BEI), dengan kapitalisasi pasar sebesar Rp22.87 triliun per 31         www.idx.co.id/id/perusahaan-tercatat/nilai-esg).
Desember 2023 serta nilai ESG 14,83 (sumber www.idx.co.id/id/perusahaan-
tercatat/nilai-esg).
                                                                                  For further information, please contact:
Untuk informasi lebih lanjut, silahkan menghubungi:                               PT Bumi Serpong Damai Tbk
PT Bumi Serpong Damai Tbk                                                         Hermawan Wijaya – Director
Hermawan Wijaya, Direktur                                                         Email: corporate.secretary@sinarmasland.com
Email: corporate.secretary@sinarmasland.com




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linked org Bumi Serpong Damai Tbk p.1 ×17
linked org Sinar Mas p.1 ×8
linked org Duta Pertiwi Tbk p.2 ×5
unresolved org PT Sinar Mas Teladan p.2
unresolved org PT Sinar Mas Wisesa. Akuisisi p.2
unresolved org PT Sinar Mas Wisesa. This p.2
unresolved org Indonesia Stock Exchange p.2

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