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20231005_DOOH_Laporan Informasi dan Fakta Material_31435677_lamp2.pdf
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SSPACE Collaborates with WisdomCrowd, Improve
Performance in Digital Market
Jakarta, October 05, 2023 PT Era Media Sejahtera Tbk [IDX:DOOH] - SSPACE officially announced a
cooperation agreement with PT Sales Strategy Consultant - WisdomCrowd. Which has been agreed
between the directors of the company namely SSPACE President Director Vicktor Aritonang and Diana
Airin President Director of WisdomCrowd. This collaboration is related to improving and optimizing the
sustainable business development of both parties through the assets owned by SSPACE and
WisdomCrowd.
SSPACE and WisdomCrowd collaborate in utilizing each other's media assets. WisdomCrowd as an
Influencer Agency and Talent Management is in a rapidly rising industry, namely influencers on
Youtube, Instagram and TikTok. This new industry is eroding advertising funds from many other media,
especially Television which is still very large. WisdomCrowd brings together influencers with large
advertisers will help industries for digital promotion campaigns and SSPACE with integrated media
assets in the OOH, DOOH, Brand Activation, and Digital Advertising ecosystems can help increase the
brand of industries in Indonesia to reach 415,000,000 Exposure / Impression. This collaboration aims
to help achieve the Industry's objectives in marketing, branding and sales.
SSPACE with its competitive advantage will optimize its media assets and leverage the assets and
expertise of the WisdomCrowd business to reach its full potential, this will certainly expand the
marketshare of SSPACE, which previously could only reap revenue from OOH and DOOH advertising
media, will now be able to go to the influencer market.
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SSPACE CEO, Vicktor Aritonang, revealed, "The achievement of this collaboration is an honor as well as a milestone for us to be able to present solutive services with new innovations for industries in Indonesia. With the support of WisdomCrowd, we are optimistic that we can realize the expansion of the advertising business to the digital market, it is expected to contribute to the Company's revenue and support the growth of the digital economy in Indonesia." WisdomCrowd CEO, Diana Airin said, "The rapid growth of the influencer market on Youtube, Instagram, and Tiktok in the country, is moving large advertising budgets to this media audience and creating a new ecosystem. WisdomCrowd brings many influencers huge profits because they can sell their ads to national and international brands. Through this collaboration using technology combined with the creativity and salesmanship of the digital advertising industry, we are optimistic that it will have the potential to reap large budgets with more horizontal penetration. Tag: DOOH, SSPACE UPDATE, KOLABORASI SSPACE (DOOH), WisdomCrowd, DOOH Gandeng WisdomCrowd
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