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Page 1
INTERNAL INFORMATION
Public Expose
3 December 2025
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PUBLIC
The Company's Milestones
INFORMATION
Jejak Langkah Perseroan
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PUBLIC INFORMATION
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PUBLIC INFORMATION
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PUBLIC
INFORMATION
Our House of Growth - Rumah Pertumbuhan Kami
6 Pillars To Achieve Our Vision - 6 Pilar untuk Mencapai Visi Kami
To be
Southeast Asia’s
Leading Omnichannel Platform
in the Babies, Kids and Toys categories.
Menjadi Platform Omnichannel Terkemuka di Asia Tenggara dalam kategori Bayi, Anak-anak, dan Mainan
Customer
Build Robust Operational
Build & Grow Digital Merchandise Engagement,
DIstribution Optimization &
Own Brands Expansion Focus Loyalty &
Network Excellence
Personalization
A B C D E F
Reliant Upon A Strong Foundation Of People, Process & Systems
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INTERNAL INFORMATION
A
Build & Grow Own Brands
Bangun & Kembangkan Merek Sendiri
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INTERNAL INFORMATION
Momami comprehensive range expansion from Baby to Kids
Perluasan jangkauan komprehensif Momami dari Bayi hingga Anak-anak
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INTERNAL INFORMATION
Key SKUs Achievements
Pencapaian SKU Unggulan
Tiktok Rankin Category
g
#57 Baby and Maternity
#30 Baby care and health
#1 Wipes and holders
#28 Baby Skincare
#22 Hair care and body wash
#5 Fragrance
#1 tooth and gum wipes on #2 best seller facial wash Top 10 best seller baby cologne
Tiktok online in August online in July #12 Ear, Nose and Oral
New Launches 2025 - Produk Baru 2025
tooth and gum wipes Forehead and body cooling
After bite balm
(peach variant) wipes
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INTERNAL INFORMATION
Online Activations and events
Aktivasi dan Acara Online
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INTERNAL INFORMATION
Offline Activations and events A
Aktivasi dan Acara Offline
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INTERNAL INFORMATION
B
Digital Expansion
Ekspansi Digital
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TIKTOK "RISE OF SHOPPERTAINMENT"
INTERNAL INFORMATION
B
Kebangkitan Hiburan Belanja TIKTOK
YoY Marketplace KEY LEVERS
Live Streaming
Short Video
10x
Multi-Location
Fulfillment
Affiliate Marketing
Media Planning
1st Rank on Wipes
Getting 1k and Holder Category
follower within a
Month
Highest Peak 5th Rank on
Q3 2024 Q3 2025 traffic Fragrance
Shopee Tokopedia 54 viewers per Category
Tiktok shop Zalora session (Wilson
Lazada Blibli
official only 24/7 Livestream
15-20 Viewers) Session
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Project to STAY RELEVANT with Market
INTERNAL INFORMATION
B
Proyek untuk TETAP RELEVAN dengan Pasar
Packaging Project
• Emphasize Brand • Menitikberatkan
Awareness to every Brand Awareness
packaging used by pada setiap
Online purchase kemasan yang
digunakan dalam
pembelian online
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INTERNAL INFORMATION
C
Build Robust Distribution
Network
Membangun Jaringan Distribusi yang Kuat
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INTERNAL INFORMATION
Optimizing the Supply Chain
C
Mengoptimalkan Rantai Pasokan
Strategic Rollout of Regional Hubs and Sub-Distributors to Guarantee Quicker Delivery and Broader Market Access
Peluncuran Hub Regional dan Sub-Distributor Strategis untuk Pengiriman Lebih Cepat dan Akses Pasar Lebih Luas
2 OWNED LOGISTICS FACILITY 6 REGIONAL DC’s (3P) 12 SUB-DISTRIBUTOR LOCATIONS
(+12 in FY26)
Medan WH
Sub Dist - Sub Dist ~
Batam Sulawesi
Pontianak WH
Sub Dist ~
North Sumatera
Sub Dist ~ Banjarmasin WH
Sub Dist ~ Samarinda
Sub Dist ~
Palembang Banjarmasin
Sub Dist ~
Lampung NDC Sub Dist ~
Yogyakarta Surabaya WH Makassar WH
Sub Dist ~
Sub Dist ~ Bali
West Java
Semarang WH
Bali WH
Sub Dist ~ Sub Dist ~
Semarang East Java
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INTERNAL INFORMATION
D
Merchandise Focus
Fokus Barang Dagangan
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INTERNAL INFORMATION
D
Local Collaboration & CSR – SERIBU PARAS #MerdekadariStigma
Kolaborasi
Lokal - SERIBU
PARAS
#MerdekadariStigma
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INTERNAL INFORMATION
D
Leverage Gifting as Key Occasion for Shopping
Memanfaatkan Pemberian Hadiah sebagai Momen Penting dalam Berbelanja
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INTERNAL INFORMATION
D
Focus on Active – Adidas Mono Stores and ON kids
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INTERNAL INFORMATION
D
Focus on Active
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INTERNAL INFORMATION
D
HEAD, heading ahead….
Head +96% vs LY YTD & Back2Back Record Breaking Months
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INTERNAL INFORMATION
Travel Category New Brands
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INTERNAL INFORMATION
E
Customer Engagement,
Loyalty & Personalization
Keterlibatan Pelanggan, Loyalitas & Personalisasi
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INTERNAL INFORMATION
E
Connecting with
Specialist Collaboration and Curation Value Culture
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INTERNAL INFORMATION
E
Wilio Family Charity Fun Run: Equity Building, Championing Inclusivity
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INTERNAL INFORMATION
F
Operational Optimisation &
Excellence
Optimasi dan Kesempurnaan Operasional
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INTERNAL INFORMATION
F
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INTERNAL INFORMATION
F
Employee Engagement Activities
Aktifitas Keterlibatan Karyawan
National Meeting Quarterly Town Hall Meeting
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INTERNAL INFORMATION
F
Store Update 2025: New Openings, Revamps & Mergers
Update Toko 2025: Pembukaan Baru, Peremajaan & Penggabungan
Jakarta Premium Outlet - Alam Sutera
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INTERNAL INFORMATION
F
Store Update 2025: New Openings, Revamps & Mergers
Update Toko 2025: Pembukaan Baru, Peremajaan & Penggabungan
Palembang Indah Mall
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INTERNAL INFORMATION
F
Store Update 2025: New Openings, Revamps & Mergers
Update Toko 2025: Pembukaan Baru, Peremajaan & Penggabungan
DP Mall Semarang
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INTERNAL INFORMATION
F
Store Update 2025: New Openings, Revamps & Mergers
Update Toko 2025: Pembukaan Baru, Peremajaan & Penggabungan
Grand Indonesia Summarecon Mall Serpong
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INTERNAL INFORMATION
F
Store Update 2025: New Openings, Revamps & Mergers
Update Toko 2025: Pembukaan Baru, Peremajaan & Penggabungan
Galaxy Mall Surabaya Mal Kelapa Gading
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INTERNAL INFORMATION
F
YTD September 2025 -
Comparable Performance
Perbandingan Kinerja YTD September 2025
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INTERNAL INFORMATION
YoY Positivity
Sales Gross EBITDA 14%
Growth Profit turns Lower
3.3% Up 14% Positive Inventory
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INTERNAL INFORMATION
MTI Comparable Financial Performance – YTD Sep 25
Perbandingan Kinerja Keuangan MTI – YTD Sep 25
+3.3% YOY Sales growth, +407.2% YOY growth in EBITDA
+64.5% Net loss improvement, +5.3% improvement in %Net Loss Margin
Full year 2025 Growth Projection/ Proyeksi Pertumbuhan Setahun Penuh 2025
Projected to maintain +8% YOY Topline Growth for FY 2025
Diproyeksikan mempertahankan pertumbuhan Topline sebesar +8% YOY untuk FY 2025
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Thank You
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