20250807_MSIN_Laporan Informasi dan Fakta Material_31930998_lamp1.pdf

In the first half of 2025, these 2 OTT platforms continued to deliver strong performance across key
engagement and monetization metrics. Paid subscribers surged to 4.1 million, up from 2.85 million
in 2024, driven by the Company’s deliberate move to reduce free content and focus on subscriber
conversion. Monthly active users (MAUs) came in at 109 million, slightly lower than the previous
year, reflecting the shift in strategy toward a more premium offering that enhances long-term
monetization.




Content consumption remained consistently high, with total plays in the billions, reinforcing both
platforms’ relevance in Indonesia. As of June 2025, RCTI+ and Vision+ not only held onto their
position as Indonesia’s #1 video streaming platforms, as verified by Comscore, but extended their
lead even further, now attracting nearly four times the audience of the next closest competitor.
This commanding market share highlights MSIN’s sustained digital leadership and the growing
dominance of its OTT ecosystem.




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A core pillar of MSIN’s OTT success lies in its well-calibrated content architecture, meticulously
designed to capture diverse audience segments and deepen user engagement. RCTI+ continues to
attract and retain users through a dynamic mix of content formats, including highly popular micro
dramas, signature RCTI+ Originals, free-to-air (FTA) simulcasts, and comprehensive catch-up TV
offerings.




Vision+, on the other hand, leverages a broader and more premium-oriented content stack,
combining the appeal of micro dramas and Vision+ Originals, as well as, exclusive sports coverage,
curated kids programming, and a rich library of VOD titles and linear channels enhanced with
catch-up functionality. This multi-genre, multi-format approach, underpinned by exclusivity and
original IP, not only drives traffic but significantly increases time spent and monetization
opportunities.




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Both platforms are strategically aligned to serve complementary audiences, ensuring that MSIN’s
digital ecosystem captures maximum engagement across Indonesia’s fast-growing OTT landscape.

As previously announced, Vision+ has revamped its subscription packages, offering tailored
content bundles for male, female, and children audiences to drive deeper engagement across key
demographics. To maintain subscriber momentum, the platform guarantees fresh, exclusive
content each month, including original titles only available on Vision+. This targeted approach,
combined with a consistent content pipeline, reinforces Vision+ as Indonesia’s fastest-growing and
most dynamic OTT platform.




  Comment from Hary Tanoesoedibjo, Executive Chairman MNC Group

“ We are excited by the strong performance of RCTI+ and Vision+ in H1-2025. The growth
      in paid subscribers and user engagement reflects the success of our strategy. As
      leaders in Indonesia’s OTT space, we are focused on accelerating this momentum with
      innovative content and an agile digital strategy, further strengthening our position in
      the market.


                                                                                                ”

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For further information, please contact:                                            PT MNC DIGITAL ENTERTAINMENT TBK
Investor Relations:                                                                                 MNC Tower, 29th floor
   Luthan Fadel Putra                                                                           Jl. Kebon Sirih Kav 17 - 19
   luthan.putra@mncgroup.com                                                                                 Jakarta 10340
                                                                                                    Phone: 62-21 3913338
                                                                                                      Fax : 62-21 3910454



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