Source file signed link, expires in 15 minutes
Extracted text 26
Page 1
PT Sepatu Bata Tbk Public Expose The Company’s 2024 Performance July 11, 2025
Page 2
Agenda
▪ Dewan Komisaris & Direksi
▪ Rekam Jejak
▪ Kinerja Keuangan
▪ Aspek Pemasaran
▪ Laporan Keberlanjutan Bata
▪ Bata CSR
▪ Q&A
2
Page 3
Dewan Komisaris & Direksi
Page 4
Board of Commissioners and Directors
BOARD OF COMMISSIONERS
Shaibal Sinha President Commissioner (Acting)
Agus Nurudin Independent Commissioner
BOARD OF DIRECTORS
Ian Duncan Mcnab Cowe President Director (Acting)
Hatta Tutuko Director
Prima Andhika Irawati Director
Ahmad Danial Director
Note:
Presiden Direktur yang baru sudah ditentukan dan akan diangkat pada RUPSLB bersamaan dengan penetapan
Bapak Shaibal Sinha sebagai Presiden Komisaris.
The new President Director has been selected and will be appointed on the EGMS along with confirming Mr.
Shaibal Sinha as President Commissioner.
4
Page 5
Rekam Jejak
2019 2020 2023 2024
• Pemindahan lokasi Kantor Pusat,
Membuka toko Meningkatkan Masa recovery • Penutupan pabrik dan
baru berkonsep penjualan digital setelah Pandemi • Pengalihan produksi ke mitra-mitra local.
Bata Red 2.0 disaat pandemi • Optimalisasi gerai menjadi 242 toko & Relokasi
pusat distribusi untuk rantai pasok yang lebih baik.
2018 2017 2009 2008
Membuka toko • Menjual pabrik kalibata dan Membuka toko
baru berkonsep Membuka toko memindahkan kegiatan produksi Bata bersekala
Bata Red & baru berkonsep ke purwakarta besar di Mal -
Angela. Angela One Mal
• Memindahkan kantor administrasi
ke Graha Bata 2004
Memperol
eh lisensi
1931 1940 1982 1994 untuk
impor
Tercatat di bursa barang
Didirikan di Indonesia Memulai produksi Menyelesaikan
efek Jakarta pada jadi
sebagai Importir di pabrik Kalibata pabrik di
tanggal 24 Maret
Sepatu (Jakarta Selatan) Purwakarta
1982
Page 6
VISI DAN MISI
VISI MISI
Memperkuat posisi Bata sebagai
pemimpin bisnis alas kaki di Untuk sukses sebagai organisasi
Indonesia dan meningkatkan dunia yang dinamis, fleksibel dan
nilai pemegang saham dalam mengerti kondisi pasar alas kaki
jangka pendek dan jangka sebagai bisnis utamanya.
Panjang
Vision: Strengthening Bata's position as a leader in the footwear business in Indonesia and increasing shareholder value in the short and long term.
Mission: To succeed as a global organization that is dynamic, flexible and understands the footwear market conditions as its core business.
Page 7
Bata Indonesia
242 Toko
KASUPA
50 Toko
SUMATERA
37 Toko
JBD
72 Toko
JAVA
83 Toko
7
Page 8
Bata City Store
Botani Square, Bogor Tangerang City
8
Sun City, Sidoarjo Supermal Karawaci
Page 9
Bata Street Store
Tunjungan 57, Surabaya
Bekasi Barat, Jatinegara
Singaraja, Bali 9
Page 10
Our Products
10
Page 11
Kinerja Keuangan
Page 12
12
Page 13
Kinerja Keuangan
13
Page 14
Laporan Laba Rugi Konsolidasi - Diaudit
In million Rupiah Dec-24 Dec-23 Change
Penjualan Neto 459,981 609,612 -25%
Laba Bruto 197,153 229,052 -14%
Rugi Usaha (145,047) (148,283) 2%
Rugi sebelum PPh (160,647) (162,149) 1%
Distribusi Penjualan
In million Rupiah Dec-24 % of Total Dec-23 % of Total Change
Sektor Retail 396,746 86% 540,712 89% -27%
Sektor Non Retail 63,235 14% 68,900 11% -8%
Penjualan Neto 459,981 100% 609,612 100% -25%
14
Page 15
Rekam Jejak dan Strategi 2024
1. Pemindahan lokasi Kantor Pusat
2. Penutupan pabrik
3. Pengalihan produksi ke mitra-mitra local
4. Optimalisasi gerai menjadi 242 toko & Relokasi pusat distribusi
untuk rantai pasok yang lebih baik
Milestones and Strategies 2024
1. Headquarters relocation,
2. Factory closure
3. Production transfer to local partners.
4. Outlet optimization to 242 stores & Distribution center relocation for a better supply chain.
15
Page 16
Kelangsungan Usaha 2025
1. Merenovasi gerai – gerai untuk menarik danmeningkatkan lalu lintas
pelanggan disemua gerai
2. Meningkatkan harga jual rata-rata melalui koleksi produk eksklusif
dengan margin lebih tinggi
3. Implementasi efisiensi dalam mengelola biaya operasional
4. Melepas properti yang tidak digunakan
17
Page 17
Aspek Pemasaran
Page 18
Pemasaran S1- 2025
CRM
THE MATIC CAMPAIGN: EID (MARCH)
KEY MESSAGE - THEMATIC & RP50K OFF VM STORE - MALL
VM STORE - DEPT STORE VM STORE - STREET
SOCIAL MEDIA EDM
Impression:131.2K
(+31% from target) Sending EDM to 188K
Bata Club members
Reach: 19.1K
(+27% from target)
Engagement Rate: 0.3%
(-0.6% from target)
Page 19
Strategi Pemasaran
1. Memperkuat branding dan promosi di toko maupun melalui online
kerjasama dengan e-commerce, serta memanfaatkan platform media
sosial untuk berinteraksi dengan pelanggan.
2. Meningkatkan Pengalaman Pelanggan yang menyenangkan.
3. Program Loyalitas Pelanggan.
4. Senantiasa menghadirkan inovasi pada setiap produk ( desain,
teknologi, atau material) dalam rangka memenuhi kebutuhan
pelanggan berkolaborasi dengan influencer.
1. Strengthen branding and promotions in-store and online collaborate with e-commerce platforms and utilize social media platforms to interact with customers.
2. Enhance a delightful customer experience.
3. Customer loyalty program.
4. Continually introduce innovation in every product (design, technology, or materials) to meet customer needs .collaborate with influencers.
20
Page 20
Laporan Keberlanjutan
Page 21
Penerapan Kinerja Keberlanjutan
Strategi Produk
• Komitmen pada produk berkualitas yang sesuai kebutuhan pelanggan dan berkelanjutan.
• Pengembangan produk dengan desain unik dan kualitas tinggi untuk meningkatkan daya
saing.
• Menjamin standar kenyamanan, keselamatan, dan mutu tinggi
• Penerapan strategi e-commerce yang efektif untuk memperluas pasar
• Penerapan standar etis dalam rantai pasokan
• Efisiensi energi dan pengelolaan limbah
Strategi Sosial
• Keterlibatan dalam kegiatan sosial
• Dukungan terhadap komunitas lokal dan kesejahteraan karyawan
• Bata percaya bahwa sinergi dan kerja sama dengan seluruh pihak dapat mendorong kontribusi
lebih besar dalam pembangunan berkelanjutan
Pendekatan Keberlanjutan:
• Fokus pada tiga aspek utama: ekonomi, sosial, dan lingkungan.
• Penerapan strategi menyeluruh mencakup manajemen SDM, K3,
• Pemberdayaan masyarakat, dan pengembangan produk.
Product Strategy
Commitment to quality products that meet customer needs and are sustainable. Development of products with unique designs and high quality to enhance competitiveness. Ensuring high standards of comfort, safety, and quality. Implementation of an effective e-
commerce strategy to expand the market. Implementation of ethical standards in the supply chain. Energy efficiency and waste management.
Social Strategy
Involvement in social activities. Support for local communities and employee welfare. Bata believes that synergy and collaboration with all parties can drive greater contributions to sustainable development.
Sustainability Approach:
Focuses on three main aspects: economic, social, and environmental. The implementation of a comprehensive strategy includes human resource management, occupational health and safety (K3), community empowerment, and product development.
22
Page 22
Bata CSR
Page 23
Program CSR
Menjalankan program pemberdayaan masyarakat di sekitar wilayah operasi.
Kegiatan CSR
Kegiatan meliputi bantuan pendidikan, beasiswa, donasi buku dan sepatu, kegiatan
olahraga dan seni.
Tujuan CSR
Bertujuan meningkatkan kesejahteraan masyarakat dan menjalin hubungan baik
dengan pemangku kepentingan.
CSR Programs
Implementing community empowerment programs around operational areas.
CSR Activities
Activities include educational assistance, scholarships, book and shoe donations, and sports and arts activities.
CSR Objectives
Aiming to improve community welfare and foster good relationships with stakeholders.
24
Page 24
FOUNDER’S DAY – 20th September 2024
BCP Mangroves Planting
DESCRIPTION : On Friday, September 20, 2024, Bata Indonesia kicked off its Founder's Day celebration at the Mangrove Nature Tourism Park (TWA) in Angke with the Bata
Children Program. BCP volunteers, department heads, and country manager Mr. Anirban Ghosh gathered for the event. The day featured a symbolic planting of mangrove seedlings and a certificate
presentation to PT Sepatu Bata Tbk, marking our second mangrove planting effort following the June 7, 2024, event. 20 volunteers then planted mangrove trees in the swamp and installed signage for
the
Bata and Bata Children Program. This initiative aims to raise environmental awareness, enhance biodiversity, and engage the community in conservation efforts. It also highlights the role of mangroves
in combating climate change, showcasing Bata Indonesia’s commitment to corporate social responsibility.
IMPACT: The mangrove planting activity enhances biodiversity by supporting various species, protects coastlines from erosion and storms, helps absorb carbon dioxide to combat climate change, and
creates habitats for wildlife. It fosters community involvement and raises awareness about environmental conservation, offering educational opportunities for participants and locals. Additionally, it can
bring economic benefits through eco-tourism and fishing, while promoting sustainable land and resource management for future generations.
25
Page 25
BCP WORLD ENVIRONMENT DAY 2025
No Plastic Pollution & Mangroves Planting (12th June 2025)
DESCRIPTION : To celebrate World Environment Day 2025, a collaborative environmental education and action program was held at Pulau Untung Jawa, involving 100 students
from SDN 01 and SMPN 285, along with 40 volunteers from Bata, Sehati community, Danramil, teachers, Kelurahan, and Dishub. Activities included an interactive session on
plastic pollution, fun educational games, and mangrove planting to promote ecosystem restoration. This initiative strengthened awareness, encouraged responsible
consumption, and fostered teamwork between students, communities, and corporate volunteers for a greener future.
IMPACT : The event boosted environmental awareness among 100 students through an engaging plastic-waste session and hands-on mangrove planting, fostering stewardship
while uniting 40 corporate, government, and community volunteers. Besides educating participants, the new mangroves will bolster coastal biodiversity and resilience, making
the initiative both collaborative and ecologically lasting.
Page 26
Terima kasih
Names mentioned 8 people and organisations named in the text · linked when the evidence is strong
unresolved
person
Anirban Ghosh
p.24
Extraction attempts how the parser did, and what it refused
Nothing structured was extracted from this document — the attempts below say why.
No extraction attempted yet.