20250701_BMTR_Laporan Informasi dan Fakta Material_31910303_lamp1.pdf

Melengkapi hal ini adalah ekosistem talen yang dominan, dengan lebih dari 400 artis dan 200 influencer
yang dikelola, serta jaringan MCN paling kuat di Indonesia, menjangkau lebih dari 620 juta subscribers/
followers dan menghasilkan lebih dari 1,5 miliar views setiap bulannya di berbagai platform media sosial. Selain
itu, MNC tetap menjadi pemimpin yang konsisten di TV FTA, menguasai lebih dari 40% pangsa pemirsa dan
merupakan penyedia TV Berbayar terbesar dengan 14,4 juta pelanggan. Di OTT, RCTI+ dan Vision+ secara
kolektif melayani lebih dari 110 juta MAU, dengan 3,7 juta pelanggan berbayar, basis pelanggan dengan
pertumbuhan paling cepat. Terakhir, MNC juga mengoperasikan jaringan berita dan informasi terintegrasi &
terbesar di Indonesia melalui iNews Media Group, yang menghadirkan jurnalisme tepercaya di setiap
saluran yang tersedia.
Sebagai respons terhadap digitalisasi, MNC secara strategis berevolusi untuk melayani seluruh spektrum
audiens, mulai dari pengguna Gen Z hingga pelanggan yang menggunakan TV tradisional, dengan
menghadirkan konten untuk setiap platform, format, dan demografi. Agar tetap unggul, MNC telah menata
ulang struktur sumber daya manusianya, memperkenalkan posisi - posisi baru yang terspesialisasi dalam
konten digital, data, produk, pertumbuhan audiens, dan teknologi, serta memastikan setiap bagian
ekosistemnya selaras dengan kebutuhan media di masa mendatang. Pendekatan ini memberdayakan MNC
tidak hanya untuk beradaptasi tetapi juga memimpin, memposisikan perusahaan untuk menghadapi
tantangan masa depan dengan ketangkasan, inovasi, dan keyakinan.
Sejalan dengan transformasi yang berfokus pada audiens, MNC juga secara aktif terlibat dengan para
pengiklan untuk memahami tujuan dan tantangan mereka yang terus berkembang di pasar Indonesia yang
dinamis. Perseroan berkomitmen untuk memastikan bahwa setiap bagian dari ekosistemnya, mulai dari
pembuatan konten hingga jangkauan audiens, dapat dimanfaatkan untuk memberikan nilai yang terukur
bagi brand. Inti dari upaya ini adalah prinsip sederhana: konversi, konversi, dan konversi. MNC percaya
bahwa ketika campaign berjalan dan hasilnya maksimal, pengiklan akan kembali, berinvestasi lebih banyak
lagi, dan menjadi mitra jangka panjang. Pada akhirnya, ketika pengiklan berhasil, keterlibatan audiens
optimal, dan platform berkembang, setiap pemangku kepentingan akan mendapatkan manfaat, dan itulah
dasar bagi pertumbuhan dan kepemimpinan MNC yang berkelanjutan dalam industri media dan hiburan.




“   MNC Media beroperasi sebagai ekosistem yang terintegrasi, di mana kreasi konten, jangkauan
    audiens, dan kinerja komersial diselaraskan secara strategis. Dengan kapasitas memproduksi lebih
    dari 54 jam konten baru setiap hari, konten kami secara konsisten berada di peringkat lima teratas
    di semua genre utama, menjangkau audiens di TV FTA, TV berbayar, OTT, dan platform media
    sosial. Skala kami sangat besar, 40% pangsa pemirsa FTA, 14 juta pelanggan TV berbayar, 110 juta
    pengguna aktif bulanan OTT dengan 3,7 juta pelanggan, dan 1,5 miliar views media sosial setiap
    bulannya. Yang membedakan kami adalah kemampuan kami untuk mengubah skala itu menjadi
    hasil yang terukur, menghubungkan pemirsa dengan konversi nyata dan nilai bagi mitra kami.
    Seiring dengan terus berkembangnya industri, kami terus berinovasi dengan penggunaan AI dan
    teknologi baru untuk meningkatkan kualitas operasional kami secara keseluruhan, memperdalam
    personalisasi, dan mempersiapkan operasi kami untuk masa depan. Fokus kami tetap pada
    kepemimpinan dengan inovasi dan kedisiplinan dengan tujuan yang jelas.

                                                                                                           ”
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MNC Media & Entertainment (MNC) participated in the 15th edition of the prestigious APOS event, held
from June 24 to 26 at The Ayana Estate in Bali. Organized by Media Partners Asia, APOS is a leading industry
conference that brings together influential decision-makers from across the media, entertainment, and
digital ecosystem. This year’s event features a notable roster of speakers, including top streaming
executives, content creators, and digital innovators who are shaping the future of entertainment across the
Asia Pacific region and beyond. Representing MNC, Angela Herliani Tanoesoedibjo, Co-CEO of MNC Group,
took the stage to share insights on “Reimagining Media for the Digital Consumer: Inside MNC's Transformation”.
Roy Debashis, Chief Product Officer of Vision+, also contributed to the dialogue with a session on “Rewiring
OTT: Building Smarter, Scalable, and Cost-Efficient Video”.
MNC is navigating a rapidly evolving media & entertainment ecosystem defined by digital platforms, shifting
audience behaviours, and the rise of artificial intelligence (AI) relevancy. With a firm foundation in mass-
market broadcasting, MNC is leveraging its scale while pivoting decisively toward data-driven, platform-led
strategies in streaming. The approach is clear, to deliver smarter, faster, and more personalized content
experiences, without losing cultural depth or creative integrity.
Where MNC stands today is a result of decades of strategic investment, creative ambition, and relentless
execution across every layer of the media value chain. As the largest content producer in Indonesia, MNC
generates over 20,000 hours of fresh programming annually, supported by a rich content library exceeding
300,000 hours, spanning every format, genre, and platform. This scale is powered by the most advanced
and expansive production infrastructure in the country, anchored by facilities such as Movieland, MNC
Studios, and MNC Centre, purpose-built to support high-volume, high-quality production across television,
film, digital, and live entertainment.



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Complementing this is a dominant talent ecosystem, with over 400 artists and 200 influencers under
management, as well as the country's most powerful multi-channel network, reaching more than 620
million subscribers and followers and generating over 1.5 billion monthly views across different social media
platforms. Moreover, MNC remains the consistent leader in FTA TV, commanding over 40% of audience
share and is the top Pay TV provider with 14.4 million subscribers. In the OTT space, RCTI+ and Vision+
collectively serve over 110 million MAUs, with 3.7 million paying subscribers, the fastest-growing base in the
region. Lastly, MNC also operates Indonesia’s largest integrated news and information network through the
iNews Media Group, delivering timely, trusted journalism across every available channel.
In response to rapid digitalization, MNC is strategically evolving to serve the full spectrum of audiences,
from digital-native Gen Z users to traditional TV households, by delivering content across every platform,
format, and demographic. To stay ahead, MNC has reorganized its human capital structure, introducing
new, specialized roles in digital content, data, product, audience growth, and technology, ensuring every
part of its ecosystem is aligned with future media needs. This forward-looking approach empowers MNC not
just to adapt but to lead, positioning the company to navigate tomorrow’s challenges with agility,
innovation, and confidence.
In parallel with its audience-focused transformation, MNC is also actively engaging with advertisers to
understand their evolving goals and challenges in the dynamic Indonesian market. The Company is
committed to ensuring that every part of its ecosystem, from content creation to audience reach, can be
leveraged to deliver measurable value for brands. At the heart of these efforts is a simple principle:
conversion, conversion, and conversion. MNC believes that when campaigns perform and results are
delivered, advertisers will return, invest more, and become long-term partners. Ultimately, when advertisers
succeed, audiences are engaged, and platforms grow, every stakeholder benefits, and that is the foundation
for MNC’s continued growth and leadership in the media and entertainment industry.




“   MNC Media operates as a fully integrated ecosystem, where content creation, audience reach, and
    commercial performance are strategically aligned. With the capacity to produce over 54 hours of
    fresh content each day, we consistently rank among the top five across all major genres, reaching
    audiences across FTA TV, pay TV, OTT, and social media platforms. Our scale is substantial, 40%
    FTA viewership share, 14 million Pay TV subscribers, 110 million monthly OTT users with 3.7 million
    subscribers, and 1.5 billion social media views each month. What sets us apart is our ability to turn
    that scale into measurable outcomes, connecting viewership to real conversion and value for our
    partners. As the industry continues to evolve, we are embracing AI and emerging technologies to
    enhance our agility, deepen personalization, and future-proof our operations. Our focus remains
    on leading with innovation, discipline, and a clear sense of purpose.

                                                                                                            ”


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For further information, please contact:                                                               PT GLOBAL MEDIACOM TBK
Investor Relations:                                                                                             MNC Tower, 29th floor
   Luthan Fadel Putra                                                                                       Jl. Kebon Sirih Kav 17 - 19
   luthan.putra@mncgroup.com                                                                                                Jakarta 10340
                                                                                                                Phone: 62-21 3913338
                                                                                                                  Fax : 62-21 3910454




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