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Disclaimer
This presentation material is prepared by PT Mitra Pedagang Indonesia Tbk ("The Company") for public expose purposes. The information
contained herein, unless stated otherwise as historical data, may include forward-looking statements that reflect the Company’s views and
projections regarding future events or performance.
These statements are based on current assumptions and expectations that involve risks and uncertainties which could cause actual results
to differ materially from those anticipated. Factors that may affect such performance include macroeconomic conditions, regulatory
changes, market dynamics, industry competition, and other factors beyond the Company’s control.
Accordingly, the Company makes no guarantees that such projections or views will materialize. The information in this material does not
constitute an offer, invitation, or solicitation to purchase or sell any securities, nor should it be construed as investment advice. Investment
decisions are the sole responsibility of investors, who are encouraged to conduct their own assessments and seek independent
professional advice before making any decisions based on this presentation.
The Company is not responsible for the accuracy or completeness of information from external sources referenced in this material.
Furthermore, the Company has no obligation to update or revise forward-looking statements contained herein to reflect future
developments, except as required by applicable laws and regulations.
All content in this presentation is protected under copyright laws. Unauthorized reproduction, distribution, or disclosure of this material, in
whole or in part, is strictly prohibited without prior written consent from PT Mitra Pedagang Indonesia Tbk.
MPIX - Public Expose2025
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Mi l e s t o n e
has a proven and solid track record as a tech company. Since
it’s inception on Playstore back in 2018, the Company has been continuously
innovating and evolving which is proven by its robust performance and
recognition throughout the years.
“M-Pulsa” First launch Rebranding as $MPIX - Initial Public Offering” at
on PlayStore & AppStore As a Pioneer to launch QRIS IDX - Listed as Sharia Stock (ojk)
for MSMEs partner/ Mitra Feature Release “Akses
Pernodalan”
Register 100,000 merchant to
PTEN Launch E-grocery/Kulakan
2018 2019 2020 2021
APRIL 2022 2023 2024 2025
To add new AI Cashier/POS
feature for MSMEs partner Hold e-commerce license from
Launch Cashier/POS Minister of Trade
Change its status from
feature for MSMEs partner Release “Mini ATM” feature
CV Modern Pulsa Investama Launch AI Commerce
to PT Modern Pulsa Investama for MSMEs (the first AI
Launch E-commerce Embed AI feature for Knowledge
feature MSMEs Commerce in SEA)
MPIX - Public Expose2025
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| License and Certified
Thicker code : $MPIX as Sharia Stock e-commerce License PSE & PPMSE
(Management of Trading
Organizers Through Electronic
Systems & electronic system
organizer)
MPIX - Public Expose2025
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MPIX - Public Expose2025
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Achievement MPIX - Public Expose2025
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MPIX - Public Expose2025
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A G E N D A
1. Innovation & Development
Abdul Muidz (CEO) & Rio Adetiya (CTO)
2. Business Performance
Hendra Setiawan (COO)
3. Financial Statement
Hadiantono (CFO)
MPIX - Public Expose2025
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I n n o v a t i o n
D e v e l o p m e n t
MPIX - Public Expose2025
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Launching AI for UMKM MPIX - Public Expose2025
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AI MPSTORE MEMBANTU UMKM
MENGHANDLE ORDERAN
toko.mpstore.co.id/yourstore/ai
MITRA UMKM “PERSONAL LINK URL AI” PELANGGAN CHAT AI MENYUSUN
DENGAN AI BASKET CHECKOUT
BARANG DITERIMA BARANG DI PICKUP NOTIFIKASI CHECKOUT DAN
OLEH PELANGGAN KURIR DAN DIKIRIM KEPADA PENJUAL PEMBAYARAN
MPIX - Public Expose2025
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Premier Development system
AI ecommerce
Share link berjualan dengan AI ecommerce
Promosikan produk Anda dengan mudah melalui link
mini web (custom) yang langsung mengarahkan
pelanggan ke AI Ecommerce Anda.
LINK CUSTOM AI
Para pemilik toko dapat
mengcustom link yang akan
di share dengan mudah CHECKOUT
kepada tetangga dan teman
Setelah melakukan
pemesanan melalui Chat AI,
Akan mendapatkan link
PESAN MELALUI AI checkout pembayaran
Pembeli dengan mudah
untuk memesan produk
yang diinginkan dari AI
Ecommerce
MPIX - Public Expose2025
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Premier Development system
DEMO AI ecommerce
Share link berjualan dengan AI ecommerce
Promosikan produk Anda dengan mudah melalui link
mini web (custom) yang langsung mengarahkan
pelanggan ke AI Ecommerce Anda.
Belanja dengan mudah,
dan konsultasikan
Sesuaikan pesanan pesanan lewat AI
dengan nama produk
yang ada
80% Akurasi dan telah
terlatih
Pastikan kembali
jumlah pembelian
Selesaikan
pemesanan dengan
link pembayaran
MPIX - Public Expose2025
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Empowering UMKM with Brand MPIX - Public Expose2025
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Premier Development system
QRIS Soundbox
QRIS Soundbox Feature :
QRIS Pocket
Dilengkapi dengan
QRIS soundbox pocket merupakan
soundbox portable yang dapat
dibawa kemana saja. user sudah beberapa bahasa daerah
include kartu perdana dilengkapi
paket data. dan internasional
Support tambahan suara
(Jingle Brand) sesuai
QRIS Soundbox request
QRIS soundbox dilengkapi
dengan wifi maupun kartu sim.
user dapat menentukan ingin
menggunakan wifi atau paket
data
MPIX - Public Expose2025
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Premier Development system
KASIR
Shift Absensi
Fitur ini mencatat waktu mulai dan Fitur ini mencatat kehadiran dan
berakhirnya shift kasir untuk jam kerja karyawan, termasuk
memudahkan pengelolaan waktu masuk dan keluar, untuk
transaksi, setoran, dan laporan mempermudah pengelolaan
keuangan secara terpisah di setiap kehadiran
shift.
MPIX - Public Expose2025
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Premier Development system
KASIR
Pengiriman Mitra Log Aktifitas
Logistik Mencatat semua aktivitas kasir dan
Sekarang pengiriman toko online staff, seperti transaksi, shift, dan
Anda tidak perlu dilakukan dari perubahan data, sehingga
toko Anda sendiri. Cukup gunakan memudahkan pemantauan dan
mitra logistik, dan pesanan akan keamanan toko.
diambil serta dikirimkan langsung
oleh kurir.
MPIX - Public Expose2025
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Premier Development system
CRM (Customer Relationship Management)
CRM Feature :
Free Access
Buat Using personal WA
Group Regular Chat
Target Campaign Marketing
Customer birthday
chat automatic
Recall customer by
category and type
AI Learning role as
Buat Customer support /
Template Sales Marketing
Pesan Send transaction
detail by WA
Template Message &
Grouping Target
MPIX - Public Expose2025
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Whitelist App
Ijo Store (Inkopad) by MPStore
Ijo Store (Inkopad) adalah aplikasi whitelist khusus
yang dikembangkan untuk mendukung kebutuhan
koperasi TNI AD. Melalui Ijo Store, anggota TNI dapat
melakukan pembelian produk sembako secara mudah,
baik dari toko-toko sekitar maupun langsung dari
suplier besar seperti Indomarco. Aplikasi ini
memperkuat ekosistem belanja internal yang efisien,
aman, dan terintegrasi untuk lingkungan militer.
MPIX - Public Expose2025
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Future Development system
Remitance
System as a Service
POS
Invoice Link
/Payment Link
eCommerce API
MPOS
B2B Solution
Money in Money Out
Target Market PMI
(Pekerja Migran Indonesia)
MPIX - Public Expose2025
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B u s i n e s s
P e r f o r m a n c e
MPIX - Public Expose2025
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MPStore USER mapping
TOP 10 area mapping
Region #Merchant
Jawa Timur 134.230
Jawa Barat 120.063
Jawa Tengah 62.057
Banten 35.271
DKI Jakarta 34.458
Sumatra Utara 24.143
Sumatra Selatan 20.559
Sulawesi Selatan 17.727
Nusa Tenggara Barat 15.866
Lampung 14.287
Registered User Growth User CAGR
TumbuhLebih
# Hebat
789.657 +170% +168%
MPIX - Public Expose2025
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MPStore QRIS mapping
TOP 10 area mapping
Region #Merchant
Jawa Barat 63.883
Jawa Timur 60.425
Jawa Tengah 33.634
Banten 18.669
DKI Jakarta 18.551
Sumatra Utara 11.708
Sumatra Selatan 9.691
Sulawesi Selatan 9.058
Nusa Tenggara Barat 7.620
Lampung 6.486
QRIS Merchant Growth QRIS CAGR
TumbuhLebih
# Hebat
315.297 +3,93% +103%
MPIX - Public Expose2025
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MPStore POS mapping
TOP 10 area mapping
Region #Merchant
Jawa Timur 21.551
Jawa Barat 14.450
Jawa Tengah 6.992
Banten 4.300
DKI Jakarta 4.051
Sumatra Selatan 2.640
Sulawesi Selatan 2.347
Riau 1.874
Lampung 1.852
Aceh 1.542
POS Merchant Growth POS CAGR
TumbuhLebih
# Hebat
81.905 +380% +314%
MPIX - Public Expose2025
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Hub / Depo Deployment
19 from 19 target Hub Finised
Operation:
1.Jakarta 11. Pamekasan
2.Surabaya 12. Socah
3.Gresik 13. Kamal
4.Pasuruan 14. Burneh
5.Lamongan 15. Gapura
6.Malang 16. Raas
7.Madiun 17. Bangkalan
8.Semarang 18. Batu
9.DIY Jogja 19. Makasar
10.Sumenep
Progress:
1.Bali
2.Solo
3.Tangerang
4.Bekasi
5.Jember
6.Banyuwangi
Still add more hub..
TumbuhLebih
# Hebat
MP
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Sales Performance
DigiGoods FMCG
2000 82%
1649
1494
1500 1548
38% 1493
CAGR
+179% 257%
1000
819
196% 819
604
260% 59%
500 604
TumbuhLebih 169
# Hebat
0
10 36 57 169
2018 2019 2020 2021 2022 2023 2024 2025 F
Historically, MPStore’s has shown a strong improvement backed by digital products with a 179% 4-year CAGR.
In the future, supported by the combination of digital products and the rise of physical products (FMCG) these will
create a stronger backbone as Sales will be estimated to reach IDR5,948 B by the end of 2028 with 46% 6-year CAGR.
MPIX - Public Expose2025 1 USD = IDR 15.000
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F i n a n c i a l
S t a t e m e n t
MPIX - Public Expose2025
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Financial Highlight
Total Asset Total Liabilities Total Equity
167.94 21.96
160.86
19.31
144.04 148.63
16.83
68.36
46.41
2023 2024 2025 Q1 2023 2024 2025 Q1 2023 2024 2025 Q1
in Billion rupiah in Billion rupiah in Billion rupiah
PT Mitra Pedagang Indonesia Tbk shows good performance in running its business, seen in assets and equity growing
consistently and significantly and also push down liabilities, showing good corporate governance (GCG).
In the future MPIX will compound good performance and aim to be best Platform for MSME.
MPIX - Public Expose2025
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Financial Highlight
Sales Net Profit
Gross Profit 20.08
18.60
45.07
1,494.74
31.45
819.95
450.03 13.94 4.59
2023 2024 2025 Q1 2023 2024 2025 Q1 2023 2024 2025 Q1
in Billion rupiah in Billion rupiah in Billion rupiah
Sales per Segment YoY
2023 2024 2025 Q1
Financial Service 0.23 3.15 1.52
FMCG 0.81 0.81 0.17
Digital Product 818.91 1,490.78 448.34
MPIX - Public Expose2025
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Financial Highlight
Debt to Equity Ratio Return on Equity Ratio
0.47 40%
0.12
13%
0.11
3%
2023 2024 2025 Q1 2023 2024 2025 Q1
Debt to equity continues to be pushed to show the health of the company
Meanwhile the return of equity from MPIX is at a good figure compared to the industry average
MPIX - Public Expose2025
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Prospect and Ambition
Market Potential MPStore Brand
200 million digital transactions in Indonesia every month and continuing to MPstore's branding and positioning in developing "Warung Madura" continues
grow, and 68 million MSMEs need digital solutions for business transformation. to grow along with the virality and controversy over the growth of stalls
throughout Indonesia
Digital Trend Data Monetizing
Adoption of QRIS as a payment standard that encourages growth in “Data is the new oil” - MPStore has 70 million transaction data that has been
transaction volume and government support for the digitalization of MSMEs stored on a cloud POS system server that is spread and used by 60
through regulations and incentives. thousand merchants
A
A M
M B
B II T
T II O
O N
N
Empowering 5 Million Technology Innovation Regional Expansion Sustainability Commitment
MSMEs by 2035 AI Adoption Asia Minded build cashless society
"MPStore is not just a platform, but a movement to transform and empower
Indonesia's MSMEs, shaping the future of our nation's economy together."
MPIX - Public Expose2025
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“Bersama UMKM majuin Bangsa”
PT. Mitra Pedagang Indonesia Tbk
Ruko Khayangan Residence Blok RA-11 Lt. 2, Jalan Halim Perdana Kusuma,
Bangkalan, Surabaya
(+62 31) 35901999 @mpstoresuperapps
corpsec@mpstore.co.id Mpstore Superapp
www.mpstore.co.id @mpstore_superapp
MPIX - Public Expose2025
Names mentioned 5 people and organisations named in the text · linked when the evidence is strong
unresolved
org
Minister of Trade
p.3
unresolved
org
PT Modern Pulsa Investama
p.3
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