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Page 1
P U B L I C   E X P O S E
                    2024-2025




                   PT BALI BINTANG SEJAHTERA TBK
Page 2
                                             BALI UNITED OVERVIEW



                                             BUSINESS HIGHLIGHTS & DEVELOPMENT


                                                 Sports Sector


   Today’s Agenda                                360 Business Ecosystem

                                                      IPX Sports & Entertainment
                                PUBEX 2025

                                                      360 Creative Powerhouse


                                             FINANCIAL HIGHLIGHTS



                                             BUSINESS ROADMAP 2025




PT BALI BINTANG SEJAHTERA TBK
Page 3
                                             BALI UNITED OVERVIEW



                                             BUSINESS HIGHLIGHTS & DEVELOPMENT


                                                 Sports Sector


   Today’s Agenda                                360 Business Ecosystem

                                                      IPX Sports & Entertainment
                                PUBEX 2025

                                                      360 Creative Powerhouse


                                             FINANCIAL HIGHLIGHTS



                                             BUSINESS ROADMAP 2025




PT BALI BINTANG SEJAHTERA TBK
Page 4
          V I S I O N                            M I S S I O N
           Be the pioneer in creating the new
                                                 Establish Bali United as the leading brand in
                          economy for sports,
                                                 sports in Indonesia and on a global scale
            entertainment and technology to

                      shape Indonesia's future
                                                 To be the largest fans experience ecosystem.

                                                 To incubate communities and give them

                                                 platform to tell their stories



                                                 Invest in ground breaking new economy

                                                 opportunities in technology and

                                                 entertainment to drive long term growth




PT BALI BINTANG SEJAHTERA TBK
Page 5
Board of
Commissioners




 JEMY WIYONO                                  EDY                   ANDY F.
 PRIHADI                                      SOEHARTONO            NOYA

                                  President           Commisioner        Independent
                                Commisioner                             Commisioner

PT BALI BINTANG SEJAHTERA TBK
Page 6
Board of
Directors




    Y A B E S                   P U T R I   P .     Y O H A N E S        K A T H A R I N E
    T A N U R I                 S U D A L I         A D E  B . M .       W I A N N A

          President Director             Director             Director                Director



PT BALI BINTANG SEJAHTERA TBK
Page 7
                                             BALI UNITED OVERVIEW



                                             BUSINESS HIGHLIGHTS & DEVELOPMENT


                                                 Sports Sector


   Today’s Agenda                                360 Business Ecosystem

                                                      IPX Sports & Entertainment
                                PUBEX 2025

                                                      360 Creative Powerhouse


                                             FINANCIAL HIGHLIGHTS



                                             BUSINESS ROADMAP 2025




PT BALI BINTANG SEJAHTERA TBK
Page 8
Bali United FC
Highlights

                                2015           2023
                   Bali United FC founded      Bali United becomes the
                                               Indonesian representative for

                                2017           Asian Champions League 2023

                       Runner-up in Liga 1,
                     Compete in AFC Cup
                                               2024
                                                  Playoff Championship
                                2019              Series 2024
                                                  The Launch of Bali 7s
      IPO as the first football club in SEA,
                 Champions of Liga 1 2019         Bali United football
                                                  Southeast Asia youth
                                                  competition
                                2022
           Champions of Liga 1 2021/2022,
        claiming first ever back to back in
                       Indonesian history.



PT BALI BINTANG SEJAHTERA TBK
Page 9
Bali United FC                       KAPTEN I WAYAN   FIFA STANDARD
                                                      STADIUM FOR
Facilities                           DIPTA STADIUM    INTERNATIONAL
                                                      MATCH




      Bali United's I Wayan Dipta as host of
      AFC in September 2022


      Newly renovated to host World Cup
      U20 in 2023 to 17,000 seats



      Hosting AFC WOMEN’S ASIAN CUP 2024




 PT BALI BINTANG SEJAHTERA TBK
Page 10
Bali United FC                  BALI UNITED                              PT Bali United Bintang Sejahtera Tbk is collaborating with PT Bina

Facilities                      TRAINING
                                                                         Raya Perkasa for Bali United Training Center, Gianyar, Bali.

                                CENTER                     JUAN
                                                                         The land is owned by PT Bina Raya Perkasa.
                                                           SEBASTIAN
                                                           VERON


                                                                                                                          CARLES
                                                                                                                          PUYOL




                                                                                           DENNIS WISE




                                                                                                 4202
                                           3202

                                                  Training camp for World U-17 teams:                    Host of AFC U-17 Women’s Asian Cup
                                                  Poland, Mexico, Japan, Canada, USA                     Host of Bali 7s International Youth
                                                  Host friendly match for World Cup                      Tournament
         ERIC
         ABIDAL
                                                  U-17 Poland vs Argentina                               Venue for Maybank Marathon
                                                                                                         Venue for OPPO Run
PT BALI BINTANG SEJAHTERA TBK
Page 11
                                     The program nurtures local talent and offers a path to the professional
Bali United FC                       level, including the national team, with Bali United Youth finding success
Academy                              across age-group competitions with players from Bali and other regions
                                     like Java, Nusa Tenggara, Sulawesi, and Papua.




Bali United
Soccer Camp (DEC 2024)
It’s a nationwide training program designed for
players of all levels, aiming to enhance technical
skills, teamwork, and passion for the game.
Bringing together participants from cities like
Jakarta, Surabaya, Batam, and Kalimantan.
PT BALI BINTANG SEJAHTERA TBK
Page 12
                                                                                                      BALI 7S
                                                                                                      Bali7s 2024 is Southeast Asia's largest and
                                                                                                      most exciting international youth football
                                                                                                      tournament, all held at a single venue.
                                                                                                      Bali7s is not just an ordinary tournament.
                                                                                                      It offers competition, tourist attractions,
                                                                                                      and entertainment that delight anyone.


                                                                                                                 21-23 JUNE 2024 AT
                                                                                                            BALI UNITED TRAINING CENTER




                  4 Countries                  30,000+             602         7 Level        225                3.150
                                PARTICIPANTS   TOTAL ATTENDEES   TOTAL MATCH    TOURNAMENT   TOTAL TEAM                TOTAL
                                                                                                                      PLAYER

PT BALI BINTANG SEJAHTERA TBK
Page 13
                                             BALI UNITED OVERVIEW



                                             BUSINESS HIGHLIGHTS & DEVELOPMENT


                                                 Sports Sector


   Today’s Agenda                                360 Business Ecosystem

                                                      IPX Sports & Entertainment
                                PUBEX 2025

                                                      360 Creative Powerhouse


                                             FINANCIAL HIGHLIGHTS



                                             BUSINESS ROADMAP 2025




PT BALI BINTANG SEJAHTERA TBK
Page 14
FROM FANDOM TO THE ENTIRE
MARKETING ECOSYSTEM
                                               BALI UNITED GROUP




                                Bali United                                        360 Powerhouse



                                                                    CREATIVE AGENCY &                IPX SPORTS &
                                                                   COMMUNITY MARKETING              ENTERTAINMENT




                                                                      TECHNOLOGY &              EVENT ORGANIZER
                                                                     ANIMATION STUDIO




                                 Bali United                                                    RETAIL

                                 Studio.                                            LIVE
                                                                                 STREAMING




PT BALI BINTANG SEJAHTERA TBK
Page 15
                                             BALI UNITED OVERVIEW



                                             BUSINESS HIGHLIGHTS & DEVELOPMENT


                                                 Sports Sector


   Today’s Agenda                                360 Business Ecosystem

                                                      IPX Sports & Entertainment
                                PUBEX 2025

                                                      360 Creative Powerhouse


                                             FINANCIAL HIGHLIGHTS



                                             BUSINESS ROADMAP 2024




PT BALI BINTANG SEJAHTERA TBK
Page 16
IPX SPORTS &
ENTERTAINMENT

We connect brands with relevant
IPs, offering services like brand
sponsorship, ambassador
partnerships, agency support,
licensing, talent sourcing, and
distribution, ensuring strategic
alignment with target audiences
locally and internationally.

We have more than 100+ IP
Partners.




PT BALI BINTANG SEJAHTERA TBK
Page 17
IPX SPORTS




Exclusive Talent Management

COACH INDRA SJAFRI
Managing content production for Coach
Indra Sjafri (Timnas U-20 Head Coach) in
collaboration with a several brands to raise
awareness of their ongoing campaign
through social media.




         OUTCOME




4%
ENGAGEMENT
                         10%
                         POST
RATE PER POST            INTERACTION
                         RATE

OCTOBER 2024 - PRESENT




PT BALI BINTANG SEJAHTERA TBK
Page 18
                                             BALI UNITED OVERVIEW



                                             BUSINESS HIGHLIGHTS & DEVELOPMENT


                                                 Sports Sector


   Today’s Agenda                                360 Business Ecosystem

                                                      IPX Sports & Entertainment
                                PUBEX 2025

                                                      360 Creative Powerhouse


                                             FINANCIAL HIGHLIGHTS



                                             BUSINESS ROADMAP 2025




PT BALI BINTANG SEJAHTERA TBK
Page 19
360
CREATIVE
POWERHOUSE

We design seamless, 360-degree
campaigns that align with brand
objectives, covering everything
from Brand Ambassadors and
community engagement to
digital activations and offline
events. A prime example of this
in 2024 is the Oh My Good
Campaign, which integrated all
these elements for a powerful
brand experience.




PT BALI BINTANG SEJAHTERA TBK
Page 20
EVENT
ORGANIZER
We specialize in creating immersive,
impactful events that connect
brands with audiences across
various categories, including
football, music, food festivals, and
marathons. From concept to
execution, we deliver seamless,
memorable experiences with
creativity and precision.




PT BALI BINTANG SEJAHTERA TBK
Page 21
LIVE
STREAMING

Our live streaming unit connects brands
with audiences in real-time, delivering
high-quality broadcasts across multiple
platforms. We cover a range of sports,
including national and international
football, boxing, and badminton, ensuring
immersive and engaging experiences.
With seamless execution and cutting-
edge technology, we bring fans closer to
the action.




PT BALI BINTANG SEJAHTERA TBK
Page 22
                                             BALI UNITED OVERVIEW



                                             BUSINESS HIGHLIGHTS & DEVELOPMENT


                                                 Sports Sector


   Today’s Agenda                                360 Business Ecosystem

                                                      IPX Sports & Entertainment
                                PUBEX 2025

                                                      360 Creative Powerhouse


                                             FINANCIAL HIGHLIGHTS



                                             BUSINESS ROADMAP 2025




PT BALI BINTANG SEJAHTERA TBK
Page 23
INCOME

Q1 2025, F Y 2 0 2 4 & F Y 2 0 2 3

                            Revenue               Operating Expense             Operating Loss                  Other Gains (Losses)
                      Q1 2025    2024     2023     Q1 2025     2024     2023    Q1 2025     2024      2023        Q1 2025    2024     2023

                                         363.30                        437.90
                                335.00                                                                                                76.60

                                                              364.20
                                                                                (10.40)


                                                                                           (29.20)


                       60.40                        70.80


                                                                                                     (74.60)
                                                                                                                            (10.90)
                                                                                                                  (17.80)



                                                       Net Loss                            EBITDA
                                                  Q1 2025     2024     2023      Q1 2025     2024      2023

                                                                                             13.00
                                                                       (1.70)


                                                                                 (0.90)


                                                  (28.20)



                                                             (43.90)
                                                                                                      (44.50)
PT BALI BINTANG SEJAHTERA TBK
Page 24
B ALANCE SHEET

FY2024 VS FY2023
               Assets
                             794.2                                811.1

                             225.2                               258.5




                             569.0                               552.6
                                                                                          Total Liabilities
                                                                              Equity        and Equity

                                                                                          794.2      811.1
                              2024                                2023    689.6   727.2

                 Current Asset         Non Current Asset




              Liabilities

                            104.6
                            20.5                                 83.9
                                                                 16.4      2024    2023    2024      2023


                             84.1
                                                                 67.5



                            2024                                 2023
                 Current Liabilities   Non Current Liabilities

PT BALI BINTANG SEJAHTERA TBK
Page 25
B ALANCE SHEET

Q1 2 0 2 5 V S Q1 2 0 2 4
               Assets
                                                                  784.6
                             747.3

                             218.0                                255.5



                                                                                                Total Liabilities
                             529.3                                529.1         Equity            and Equity

                                                                                                          784.6
                                                                                      727.1     747.3
                            Q1 2025                               Q1 2024
                                                                            661.3
                 Current Asset         Non Current Asset




              Liabilities

                             86.0

                            20.4
                                                                  57.5
                                                                            Q1 2025   Q1 2024   Q1 2025   Q1 2024
                                                                  16.4

                             65.6
                                                                  41.1


                           Q1 2025                               Q1 2024
                 Current Liabilities   Non Current Liabilities

PT BALI BINTANG SEJAHTERA TBK
Page 26
REVE NUE SEGMENT

Q1 2 0 2 5 VS Q1 2024



 Club Management                Club Management      Live Video
 Commercial                     Contribution         Streaming           Others              Total Revenue

                                                                                              60.30
                                                                                                        56.60



   39.90


               28.50
                                                               24.60

                                                      16.50


                                  3.50      2.70
                                                                          0.40     0.80

   Q1 2025     Q1 2024           Q1 2025   Q1 2024   Q1 2025   Q1 2024   Q1 2025   Q1 2024    Q1 2025   Q1 2024




PT BALI BINTANG SEJAHTERA TBK
Page 27
                                             BALI UNITED OVERVIEW



                                             BUSINESS HIGHLIGHTS & DEVELOPMENT


                                                 Sports Sector


   Today’s Agenda                                360 Business Ecosystem

                                                      IPX Sports & Entertainment
                                PUBEX 2025

                                                      360 Creative Powerhouse


                                             FINANCIAL HIGHLIGHTS



                                             BUSINESS ROADMAP 2025




PT BALI BINTANG SEJAHTERA TBK
Page 28
Business
Roadmap 2025
                                 Refocus on Sports Core: Bali 7s Global Expansion
                                 Bali United will strengthen its sports identity by expanding the Bali 7s
                                 tournament beyond Southeast Asia to countries, aiming to increase
                                 international exposure and partnerships.

                                 Youth Development: Bali United Academy
                                 Investment will focus on enhancing the Bali United Academy at the Training
                                 Center with top-tier coaching, tech-based training programs, and stronger
                                 scouting for youth talent across Indonesia.

                                 Retail Growth: More Bali United Stores
                                 Expanding retail presence by opening more offline Bali United Stores in
                                 key cities, supporting fan engagement and merchandise sales.

                                 Business Rental: New Sports Facilities
                                 Bali United will increase revenue from sports rentals by developing more mini
                                 soccer fields and other community sports venues, building an active
                                 grassroots sports ecosystem.

                                 Community Marketing Monetization: Social Media Subscriptions
                                 Bali United & United Creative will leverage its strong digital community by
                                 launching subscription-based content on platforms like YouTube and
                                 Instagram. Fans can access exclusive behind-the-scenes videos, interactions,
                                 and early merchandise drops through monthly memberships—turning
                                 engagement into a new recurring revenue stream.


 PT BALI BINTANG SEJAHTERA TBK
Page 29
T H A N K   Y O U

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