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Page 1
PUBLIC EXPOSE
2025
     PT BUKALAPAK.COM TBK




18 Maret 2025
Page 2
Disclaimer
You must read the following before continuing. The following applies to the confidential information following this page, any oral presentation of such information and other materials distributed at, or in connection with, the following, and you (each referred to hereafter as a “Recipient”) are
therefore advised to read this carefully before reading, accessing or making any other use of these materials. In accessing these materials, each Recipient agrees to maintain strictest confidentiality regarding such information disclosed and to be bound by the following terms and
conditions. Any failure to comply with these terms and conditions may constitute a violation of applicable securities laws.


This following presentation has been prepared by PT Bukalapak.com Tbk (the “Company”) solely for selected recipients for information purposes only and does not constitute a recommendation regarding any securities of the Company. Information contained in this document is highly
confidential and is being made available and intended solely for the personal reference and information of a Recipient. Neither this document nor any part thereof may be retained by the Recipient nor may any portion thereof by shared, copied, reproduced or redistributed to any other
person in any manner.


The information contained in these materials has not been independently verified, approved or endorsed and is subject to material changes. The information and opinions in this document are of a preliminary nature, subject to change without notice, its accuracy is not guaranteed and it
may not contain all material information concerning the Company. Neither the Company nor any of its affiliates (together with the Company, the “Group”), advisors and representatives make any representation, express or implied, regarding, and assumes any responsibility or liability
whatsoever (in negligence or otherwise) for, the accuracy or completeness of, or any errors or omissions in, any information contained herein nor for any loss howsoever arising from any use of these materials.


The information contained in this document should be considered in the context of the circumstances prevailing at the time and is subject to change without notice and will not be updated to reflect material developments that may occur after the date hereof. The statements contained in
this document speak only as at the date as of which they are made, and the Company expressly disclaims any obligation or undertaking to supplement, amend or disseminate any updates or revisions to any statements contained herein to reflect any change in events, conditions or
circumstances on which any such statements are based. This presentation may not be all-inclusive and may not contain all the information that a Recipient may consider material. By preparing this presentation, none of the Company, its management, and its advisers, undertakes any
obligation to provide any Recipient with access to any additional information or to update this presentation or any additional information or to correct any inaccuracies in any such information which may become apparent.


Certain statements in these materials constitute “forward-looking statements” and information with respect to the future financial condition, results of operations and certain plans and objects of management of the Company and the Group. Forward-looking statements may include words
or phrases such as the Company or any of its business components, or its management “believes”, “expects”, “anticipates”, “intends”, “plans”, “foresees”, or other words or phrases of similar import. Similarly, statements that describe the Company's objectives, plans or goals both for itself
and for any of its business components also are forward-looking statements. Such forward-looking statements are made based on management’s current expectations or beliefs as well as assumptions made by, and information currently available to, management. Neither the Company
nor any of its advisers assumes any responsibility to update forward-looking statements or to adapt them to future events or developments. These forward-looking statements speak only as at the date of this presentation and nothing contained in this presentation is or should be relied
upon as a promise or representation as to the future. There is no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. These forward-looking statements are based on the Company’s current views concerning
future events, and necessarily involve and are subject to risks, uncertainties and assumptions and other matters beyond the control of the Company. Actual future performance could differ materially from these forward-looking statements, and a Recipient should not place any undue
reliance on these forward-looking statements, which speak only as of the date of these materials. The information in these materials is provided as at the date of this document (unless stated otherwise) and is subject to change without notice. No representation is being made that such
forward-looking statements and information will actually be achieved. The Recipient should carefully consider such forward-looking statements and information (as well as the information in this presentation generally) and should not place undue reliance on these forward-looking
statements.


It is not the intention to provide, and the Recipient may not rely on these materials as providing, a complete or comprehensive analysis of the financial or trading position or prospects of the Company and the Group. This presentation is a summary only and does not purport to contain all of
the information that may be required to evaluate any potential transaction, particularly with respect to the risks and special considerations involved with an investment in the securities of the Company. The information contained in these materials includes historical information about, and
relevant to the assets of, the Company and the Group that should not be regarded as an indication of the future performance or results of such assets.


This presentation is for information purposes only and does not constitute a prospectus, offering circular or other offering memorandum or form part of an offer, solicitation, recommendation or invitation of any offer, to buy or subscribe for any securities in any jurisdiction, nor should it or
any part of it form the basis of, or be relied in any connection with, any contract or commitment whatsoever or as an inducement to enter into investment activity. No part of it nor the fact of its presentation shall form the basis of or be relied upon in connection with any investment decision,
contract or commitment whatsoever. Any decision to invest in any securities of the Company should be made solely on the basis of information contained in the final prospectus relating to the securities to be published in due course in relation to any such proposed offering. No reliance
may be placed for any purpose whatsoever on the information set forth in this document or on its completeness.


This presentation may not be taken, published, transmitted or distributed in or into the United States. No Shares may be offered or sold in the United States absent registration or an exemption from registration under the U.S. Securities Act of 1933, as amended (the "Securities Act"). Neither
the Company nor any seller of securities intends to register any portion of any offering in the United States or to conduct a public offering of securities in the United States.


This presentation is not an offer of securities for sale in the Republic of Indonesia and does not constitute a public offering in Indonesia under the Indonesian Law No. 8 of 1995 on Capital Markets and its implementing regulations.


This presentation must not be distributed to the press or any media organization. This document is not financial, legal, tax or other product advice.




                                                                                                                                                                                                                                                                              Public Expose 2025
Page 3
AGENDA


 01 Tentang Bukalapak
 02 Kinerja Keuangan 2024

 03 Kinerja Non-Keuangan 2024
Page 4
         Tentang Bukalapak




“1   “   Perseroan selalu berusaha mengatasi keterbatasan-
         keterbatasan yang ada di masyarakat khususnya pedagang
         kecil dan menengah dan melalui teknologi, mengubah
         keterbatasan-keterbatasan tersebut menjadi kesempatan
         yang dapat memberikan manfaat bagi masyarakat.




                                                              Public Expose 2025
Page 5
BUKA memiliki ekosistem terbuka dengan untuk melayani berbagai segmen pelanggan
Memberikan solusi inovatif untuk memenuhi kebutuhan Mitra dan pelanggan



                   Mitra               Gaming                      Retail      stment
                                                                            nve
                   kalapak
                 Bu




                                                                            I
                                                                                        5
   Public Expose 2025
Page 6
Kinerja pendapatan BUKA didorong oleh segmen O2O dan Marketplace


         Total Pendapatan Bukalapak                                                Pendapatan O2O                                     Pendapatan Marketplace


                Rp 4,460bn                                                        Rp 2,088bn                                                 Rp 2,514
                 Pendapatan Total FY24                                             Pendapatan O2O FY24(1)                               Pendapatan Marketplace FY24(1)




         7%                               0.5%                             (9%)                             (5%)                   21%                              6%
  Pendapatan Total 4Q24            Pendapatan Total 4Q24             Pendapatan O2O 4Q24           Pendapatan O2O 4Q24    Pendapatan Marketplace 4Q24    Pendapatan Marketplace 4Q24
    Pertumbuhan QoQ                  Pertumbuhan YoY                   Pertumbuhan QoQ               Pertumbuhan YoY           Pertumbuhan QoQ                Pertumbuhan YoY




  Berhasil mencetak kinerja keuangan yang kuat                      Rekam jejak O2O yang sukses dan terbukti dengan       Mempertahankan rekam jejak kesuksesan keuangan
               selama beroperasi                                                   hasil yang terukur                                       yang solid


                          58%                                                           128%                                                      45%
  Tingkat Pertumbuhan Majemuk (CAGR) Total Pendapatan                 Tingkat Pertumbuhan Majemuk (CAGR) Pendapatan O2O   Tingkat Pertumbuhan Majemuk (CAGR) Pendapatan Marketplace
                 dari 2018 sampai 2024                                               dari 2018 sampai 2024                                  dari 2018 sampai 2024




                           Catatan:                                                                                                                                                    6
                           (1) Nilai pendapatan sebelum eliminasi
Page 7
Struktur Tata
Kelola                    Rapat Umum Pemegang Saham




                Dewan Komisaris                  Direksi




                   Komite Audit




                Komite Nominasi dan
                   Remunerasi


                                                           Public Expose 2025
Page 8
Dewan
Komisaris




            Public Expose 2025
Page 9
Direksi




          Public Expose 2025
Page 10
         Kinerja Keuangan




“2
         2024

     “   Kami ingin membuat perdagangan memungkinkan bagi semua
         orang, di mana saja, dengan membuka lebih banyak peluang,
         bisnis, dan mendorong kemakmuran untuk mendemokratisasi
         cara masyarakat memenuhi kebutuhan mereka yang terus
         berkembang.




                                                                Public Expose 2025
Page 11
Pertumbuhan total pendapatan yang stabil pada tahun 2024

                                Total Pendapatan                                                          Total Marjin Kontribusi

Rp miliar                                                                  Rp miliar




                                                           +0.5%
                                                            YoY




                                                   4,438           4,460
                                                                                                                                          (27%)
                                                                                                                                           YoY



                                                                                                                                    532


                                                                                                                                                  388
                  +7%
                  QoQ
                                                                                            (33%)
                                                                                            QoQ
            987         1,061
                                                                                       61            41


        Q3 24           Q4 24                      FY 23           FY 24          Q3 24             Q4 24                      FY 23              FY 24


                                                                                                                                                          11
Page 12
      Peningkatan Marjin Kontribusi O2O pada tahun 2024

                                 Pendapatan O2O                                                         Marjin Kontribusi O2O

Rp miliar                                                                Rp miliar




                                                          (5%)
                                                          YoY


                                                  2,195                                                                         +420%
                                                                 2,088                                                              YoY



                                                                                                                                           77



                  (9%)
                  QoQ
                                                                                          (54%)
                                                                                          QoQ
            459          418
                                                                                     16
                                                                                                    8


        Q3 24            Q4 24                    FY 23          FY 24


                                                                                                                             (24)
                                                                                 Q3 24            Q4 24                     FY 23         FY 24
                                                                                                                                                  12
Page 13
      Pertumbuhan pendapatan Marketplace yang berkelanjutan dengan marjin kontribusi yang sehat di 2024

                         Pendapatan Marketplace                                           Marjin Kontribusi Marketplace

Rp miliar                                                         Rp miliar




                                                    +6%                                                                   (40%)
                                                    YoY                                                                    YoY




                                                          2,514                                                    672
                                            2,382




               +21%                                                                                                               402
               QoQ

                                                                                   (5%)
                                                                                   YoY
                      682
        563
                                                                              63           60



       Q3 24          Q4 24                 FY 23         FY 24           Q3 24           Q4 24                   FY 23           FY 24


                                                                                                                                          13
Page 14
         Posisi kas yang kuat dan peningkatan EBITDA yang disesuaikan menunjukkan bisnis berkelanjutan
                                                                                                                                                                                                            Kas & Setara Kas
                            Rincian – EBITDA Yang Disesuaikan                                                                                          Core Earnings(1)
                                                                                                                                                                                                           dan Investasi Lancar
Rp miliar                                                                                                                     Rp miliar                                                       Rp triliun

         Q4 23              Q4 24                                    FY 23                  FY 24
                                                                                                                                                                                                             Reksadana

                                                                                                                                                                                                             Obligasi Pemerintah
            (46)                                                                                                                                             +959%
                                                                                                                                                                YoY                                          Kas & Setara Kas
                            (147)
                                                                                                                                                                                                                  19.1
                                                                                                                                                                                443
                                                                                            (340)
                   (221%)                                            (475)
                     YoY
                                                                                                           Mainly marked-to-market loss
                                                                                                           on investment from Allo Bank
                                                                                  +28%
                                                                                   YoY
                                                                                                                    investment

Dalam Rp miliar                     Q4 23        Q4 24          YoY          FY 23         FY 24          YoY

EBITDA                              (806)       (1,162)        (44%)        (2,056)       (2,428)        (18%)

  Ditambah/(Dikurangi)
  Biaya-biaya one-off dan                                                                                                                           42
                                    238            91                         352           567
  selisih kurs
  Laba/ (Rugi) nilai investasi      523           924                        1,230         1,520

Total Penyesuaian atas EBITDA       761          1,015                       1,582         2,087                                                 FY 23                         FY 24                             Dec-24

EBITDA yang Disesuaikan             (46)         (147)        (221%)         (475)         (340)          28%



                   Pada FY 24, EBITDA Disesuaikan meningkat sebesar 28% YoY dari negatif IDR 475 miliar pada FY 23 menjadi negatif IDR 340 miliar pada FY 24


                                     Catatan:                                                                                                                                                                                      14
                                     (1) Core Earnings dihitung sebagai laba (rugi) bersih dikurangi keuntungan/kerugian pada investasi, forex, goodwill impairment dan non-recurring items
Page 15
          Ikhtisar Keuangan Utama

                                                                                                                                                                                        YoY              QoQ                               YoY
                                                                         Unit                     Q4 23            Q1 24           Q2 24            Q3 24           Q4 24                                        FY 23     FY 24
                                                                                                                                                                                 Q4 23-Q4 24      Q3 24-Q4 24                       FY 23-FY 24

Total Pendapatan                                                         Rp miliar                 1,099           1,169            1,244             987            1,061                (4%)            7%     4,438     4,460          0.5%


Pendapatan O2O                                                           Rp miliar                   597             640              571             459              418               (30%)           (9%)    2,195     2,088          (5%)


Pendapatan Marketplace                                                   Rp miliar                   546             560              708             563              682                 25%           21%     2,382     2,514              6%


Total Marjin Kontribusi(1)                                               Rp miliar                   122             124              162               61               41              (66%)         (33%)       532       388         (27%)


Marjin Kontribusi O2O                                                    Rp miliar                      8              26               27              16                8                (7%)        (54%)       (24)       77         420%


Marjin Kontribusi Marketplace                                            Rp miliar                   145             123              155               63               60              (58%)           (5%)      672       402         (40%)


Beban Umum dan Administrasi                                              Rp miliar                 (324)           (208)            (292)           (367)            (583)               (80%)         (59%)    (1,349)   (1,451)         (8%)


Beban Umum dan Administrasi (tidak termasuk beban MESOP)                 Rp miliar                 (272)           (173)            (261)           (358)            (584)             (115%)          (63%)    (1,186)   (1,376)        (16%)

Beban Umum dan Administrasi (tidak termasuk beban legal dan
                                                                         Rp miliar                 (324)           (208)            (292)           (260)            (156)                 52%           40%    (1,349)    (917)              32%
biaya restrukturisasi) (2)

EBITDA                                                                   Rp miliar                 (806)           (270)            (928)             (68)         (1,162)               (44%)       (1,601%)   (2,056)   (2,428)        (18%)


EBITDA Yang Disesuaikan                                                  Rp miliar                   (46)              15             (41)          (168)            (147)             (221%)            12%     (475)     (340)              28%


Laba (Rugi) Bersih                                                       Rp miliar                 (593)             (39)           (708)             155            (955)               (61%)        (718%)    (1,378)   (1,548)        (12%)


Core Earnings(3)                                                         Rp miliar                   116             185              120               36             101                 12%          181%        42       443         959%

                                  Catatan:
                                  (1) Marjin Kontribusi dihitung berdasarkan pendapatan dikurangi beban pokok pendapatan serta beban penjualan dan pemasaran, setelah menginkorporasi eliminasi                                          15
                                  (2) Beban legal Q3 24 adalah sejumlah Rp107miliat dan biaya restrukturisasi Q4 24 adalah sejumlah Rp426miliar
                                  (3) Core Earnings dihitung sebagai laba (rugi) bersih dikurangi keuntungan/kerugian pada investasi, forex, goodwill impairment dan non-recurring item
Page 16
         Kinerja Non Keuangan




“3
         2024

     “   Perseroan berkontribusi di bidang tanggung jawab sosial,
         lingkungan, dan keberlanjutan, meyakini bahwa kesuksesan
         perusahaan melibatkan dukungan terhadap kesejahteraan
         masyarakat, pelestarian lingkungan, dan praktik tata kelola
         yang baik, dengan tekad menciptakan dampak positif bagi
         dunia melalui kebijakan keberlanjutan dan pemberdayaan
         karyawan.




                                                                 Public Expose 2025
Page 17
Strategi ESG
Bukalapak menyadari bahwa UMKM
merupakan pilar ekonomi Indonesia yang
menyerap lebih dari 90% tenaga kerja di
negara ini.

Strategi ESG kami menekankan pada
cara kami memberdayakan UMKM untuk
tumbuh dengan lebih cepat dan
berkelanjutan.

Dengan memberikan akses UMKM
kepada teknologi dan keuntungan dari
ekonomi sirkular, kami yakin kami sedang
membangun fondasi yang lebih kokoh
untuk ekonomi Indonesia.




                                           Public Expose 2025
Page 18
Berbagai pencapaian BUKA selama tahun 2024



        Konstituen                          ifik
                                        Sert asi                         Top 50                          Program
             sE
       Indek SG                         ISO
                                            37001                        Big Cap                        itra
                                                                                                             PUJAA
        ctor Leader




                                                                                                   M



                                                                                                                       N
      Se KEHAT s
         X       I
       ID                                                                                               Bukalapak kembali
                                                                                                      mengadakan program
                                                                                                 PUJAAN “Perempuan Jagoan
                                                                   Menerima penghargaan Top
                                                                                                  Pencari Cuan” sebuah acara
     Bukalapak terpilih menjadi          Bukalapak telah                50 Emiten dengan
                                                                                                   reguler kelas pelatihan dan
   salah satu konstituen dalam     mendapatkan sertifikasi ISO       Kapitalisasi Pasar Besar
                                                                                                   kompetisi berhadiah modal
    Indeks ESG Sector Leaders         37001 dari Intertek SAI     (Big Cap) untuk yang pertama
                                                                                                    usaha yang ditujukan bagi
      IDX Kehati untuk periode         Global. Sertifikasi ini     kalinya pada ajang The 15th
                                                                                                  para mitra perempuan yang
        perdagangan Juni -             menegaskan bahwa              Indonesian Institute for
                                                                                                 tergabung di Mitra Bukalapak.
        November 2024 dan             Bukalapak telah secara          Corporate Directorship
                                                                                                    Pada kesempatan kali ini,
   November 2024 - Mei 2025.       proaktif berkontribusi dalam         (“IICD”) Corporate
                                                                                                        program PUJAAN
    Index ini diluncurkan untuk         memerangi praktik            Governance Conference
                                                                                                  memberikan pelatihan bagi
        menampilkan saham                   penyuapan.             Award yang diselenggarakan
                                                                                                   para Mitra mengenai kelas
     perusahaan dengan hasil                                                 oleh IICD.
                                                                                                   finansial, serta bagaimana
  penilaian kinerja lingkungan,
                                                                                                 meningkatkan usaha mereka.
  sosial dan tata kelola (“ESG”)
                                                                                                    Tentunya inisiatif ini turut
   di atas rata-rata industrinya
                                                                                                     membantu pemerataan
  serta memiliki likuiditas yang
                                                                                                   inklusi keuangan di seluruh
                baik.
                                                                                                            Indonesia.




                                                                                                                       Public Expose 2025
Page 19
         Silakan kirimkan pertanyaan Anda lebih lanjut ke


Terima            corsec@bukalapak.com




 Kasih               PT BUKALAPAK.COM TBK

               PUBLIC EXPOSE 2025

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