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20250310_BSDE_Laporan Informasi dan Fakta Material_31867930_lamp1.pdf
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SIARAN PERS UNTUK DITERBITKAN SEGERA PRESS RELEASE FOR IMMEDIATE RELEASE
*) unofficial translations
BSDE Umumkan Target Prapenjualan 2025 sebesar Rp10 BSDE Sets 2025 Marketing Sales Target at IDR 10 trillion,
Triliun, Segmen Residensial Jadi Andalan Continues to focus on Residential Segment *)
BSD City jadi Kontributor Terbesar BSD City Remains Key Contributor
Tangerang, 11 Maret 2025 - PT Bumi Serpong Damai Tbk Tangerang, March 11th, 2025 – PT Bumi Serpong Damai Tbk (IDX:
(BEI: “BSDE”), anggota kelompok properti Sinar Mas Land, “BSDE”), a member of the Sinar Mas Land property group, has
mengumumkan target prapenjualan 2025 sebesar Rp10 announced its marketing sales target of IDR10 trillion for 2025,
triliun. Segmen residensial menjadi pilar utama dalam with the residential segment expected to be the main catalyst for
strategi pertumbuhan BSDE. growth/
“Kami optimis bahwa peluncuran produk baru di BSD City “We are optimistic that the upcoming product launches in BSD
serta proyek perusahaan patungan seperti Nava Park dan City, along with joint venture projects such as Nava Park and
Hiera akan terus menarik minat pasar. Selain itu, Hiera, will continue to attract market demand. Furthermore, the
perkembangan infrastruktur dan ekspansi industri di wilayah ongoing infrastructure development and industrial expansion
sekitar proyek kami, seperti Grand Wisata dan Kota Wisata, around our projects, including Grand Wisata and Kota Wisata,
turut memperkuat daya tarik hunian yang kami tawarkan." are further strengthening the attractiveness of our residential
jelas Hermawan Wijaya Direktur BSDE. projects,” said Hermawan Wijaya, Director of BSDE.
Ditambahkan, sepanjang tahun 2024 lalu, BSDE berhasil In addition, throughout 2024, BSDE successfully recorded
menorehkan prapenjualan sebesar Rp9,72 triliun. Angka marketing sales amounting to IDR9.72 trillion. This figure
tersebut 2% lebih tinggi dari target yang ditetapkan BSDE represents a 2% increase over the target set by B SDE at the
sebelumnya pada awal tahun 2024 yakni Rp9,50 triliun. beginning of the year 2024, which was IDR9.50 trillion.
Pengembang kota mandiri terbesar di Indonesia, BSDE As the Indonesia’s largest township developer, BSDE continues
mengandalkan sektor resindensial untuk mendulang angka to focus on the residential sector as its primary marketing sales
penjualan. Tahun ini, BSDE menargetkan 51% bersumber contributor. This year, BSDE aims that 51% of its total marketing
dari segmen residensial, kemudian segmen komersial akan sales will derive from the residential segment, while the
berkontribusi sebesar 34% dan lain-lain sebesar 15%. commercial segment is expected to contribute 34% and others
are projected to account for 15%.
BSD City sebagai flagship proyek BSDE akan menjadi proyek BSD City, as BSDE’s flagship project, is expected to be the
dengan kontribusi tertinggi di semua segmen. Pada segmen highest contributor across all segments. In the residential
residensial, BSD City diproyeksikan akan meraup segment, BSD City is projected to generate marketing sales of
prapenjualan sebesar Rp1,8 triliun atau 18% dari total target IDR1.8 trillion, which accounts for 18% of the total marketing
prapenjualan sebesar Rp10 triliun. sales target of IDR10 trillion.
Adapun di segmen komersial, proyek-proyek komersial yang While in the commercial segment, commercial projects within
berlokasi di BSD City ditargetkan meraih Rp1,7 triliun BSD City are aimed to achieve IDR1.7 trillion in marketing sales,
prapenjualan. Nominal tersebut setara 17% dari total target which accounts for 17% of the total marketing sales target of
prapenjualan sebesar Rp10 triliun. IDR10 trillion.
Sementara itu, Grand Wisata dan Kota Wisata juga akan Meanwhile, Grand Wisata and Kota Wisata are also expected to
menjadi penyumbang utama terhadap prapenjualan BSDE. be major contributors to BSDE’s marketing sales. We see that
Kami melihat bahwa perkembangan industri di wilayah timur the industrial growth in East Jakarta, along with the expanding
Jakarta serta peningkatan konektivitas infrastruktur di infrastructure connectivity in South Jakarta will play a pivotal role
selatan Jakarta akan berperan penting dalam mendorong in driving demand for Grand Wisata and Kota Wisata, these two
permintaan di Grand Wisata dan Kota Wisata, dua township township developments by BSDE in that area.
yang dikembangkan BSDE di wilayah tersebut.
Selain itu, dengan akuisisi PT Suryamas Dutamakmur Tbk Additionally, post-acquisition of PT Suryamas Dutamakmur Tbk
(BEI: “SMDM”) pada 2024, BSDE mengharapkan tambahan (IDX: “SMDM”) in 2024, BSDE expects an additional marketing
kontribusi prapenjualan dari tiga proyek SMDM, yaitu sales contribution from SMDM’s three projects—Rancamaya,
Rancamaya, Royal Tajur dan Harvest City, yang Royal Tajur and Harvest City — accounting for around 3% of the
total marketing sales target.
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diproyeksikan berkontribusi sekitar 3% terhadap total target
prapenjualan.
Prospek Properti Property Market Outlook
Kebijakan insentif PPNDTP yang diperpanjang hingga akhir The extension of Indonesia’s VAT incentive policy until the end of
2025 telah memberikan dampak positif terhadap 2025 has positively impacted the property sector since its initial
pertumbuhan industri properti pada umumnya sejak implementation in November 2023. This policy has enabled
November 2023 lalu. Kebijakan tersebut berdampak positif consumers to secure their preferred housing units amid
bagi konsumen umtuk mendapatkan unit idaman, terutama concerns over purchasing power.
di tengah isu pelemahan daya beli.
Kebijakan insentif tersebut juga berdampak pada kinerja This incentive has also benefited to the BSDE’s marketing sales
penjualan BSDE, terutama untuk segmen rumah tapak dan performance, particular in the landed housing and apartment
apartemen, seperti Grand Wisata, Apartemen Southgate dan segments such as Grand Wisata, Southgate and Aerium
Aerium. Apartment.
“Kami percaya bahwa insentif ini akan terus mendorong “We are confident that this incentive will further foster the
pertumbuhan industri properti nasional di tahun depan. growth of the national property industry in the years ahead.
Selain itu, strategi kolaborasi melalui skema perusahaan Additionally, our collaboration strategy through joint ventures
patungan juga menjadi faktor kunci dalam mempercepat plays a crucial role in accelerating landbank development,
pengembangan cadangan lahan, termasuk kontribusi dari alongside the contribution from our SMDM acquisition, which
akuisisi SMDM yang menambah portofolio kami di sektor enhances our portofolio on residential segment,” Hermawan
hunian." tutup Hermawan. concluded.
(end) (end)
Sekilas mengenai PT Bumi Serpong Damai Tbk Overview of PT Bumi Serpong Damai Tbk
BSDE merupakan pengembang BSD City, kota mandiri terbesar di Indonesia BSDE is the developer of BSD City, the largest satellite city in Indonesia and the
dan flagship project Sinar Mas Land seluas 5.950 ha yang terdiri atas flagship project of Sinar Mas Land measuring to 5,950ha, consisting of residential
kawasan perumahan dan kawasan niaga terpadu. Pada awal tahun 2011, areas and the integrated commercial area. In early 2011, BSDE finalized the
BSDE telah merampungkan proses akuisisi perusahaan terafiliasi yakni acquisition of affiliated companies, namely PT Duta Pertiwi Tbk, PT Sinar Mas
PT Duta Pertiwi Tbk, PT Sinar Mas Teladan dan PT Sinar Mas Wisesa. Teladan and PT Sinar Mas Wisesa. This acquisition is expected to improve
Teranyar, BSDE juga telah merampungkan proses akuisisi PT Suryamas BSDE’s performance particularly in revenues portfolio and business
Dutamakmur Tbk di tahun 2024. Dengan langkah strategis ini, BSDE diversification. Most recently, BSDE has also completed the acquisition process
berupaya memperluas diversifikasi portofolionya dan memperkuat of PT Suryamas Dutamakmur Tbk in 2024. This strategic move aims to enhance
posisinya sebagai salah satu pengembang properti terdepan di Indonesia. portfolio diversification and strengthen its position as one of the prominent
property developer in Indonesia.
Dengan aksi korporasi tersebut, BSDE secara konsisten dan Through this corporate action, BSDE consistently and continuously strengthened
berkesinambungan memperkuat portofolio pendapatannya dengan tumbuh its revenue’s portfolio by growing both organically and inorganically. Apart from
secara organik maupun anorganik. Selain aktif dalam melakukan akuisisi being active in land acquisition as a property company backbone, BSDE also
tanah sebagai backbone perusahaan properti, BSDE juga membuka peluang creates opportunities for collaboration with a range of strategic partnerships,
berkolaborasi dengan berbagai kemitraan strategis baik mitra nasional both at the national and international levels, which can provide added value for
maupun internasional yang dapat memberikan nilai tambah bagi para stakeholders.
pemangku kepentingan.
Ke depannya, BSDE juga akan aktif dalam memperkuat cadangan kas BSDE Moving forward, BSDE will also actively improve its cash reserves to develop and
untuk mengembangkan dan meraih peluang-peluang bisnis yang potensial seize potential business opportunities to ensure upcoming sustainable business
guna menjamin pertumbuhan bisnis yang berkelanjutan di masa growth. BSDE developed its sustainability vision since year 2017, which is an
mendatang. BSDE telah mengembangkan visi keberlanjutannya sejak tahun integral element of how we do business. BSDE is currently listed as one of the
2017 dan dalam perjalanannya menjadi elemen integral bagi setiap largest property issuers on the Indonesia Stock Exchange (IDX), with a market
operasional bisnis. Saat ini, BSDE tercatat sebagai salah satu emiten capitalization of IDR17.57 trillion as of February 28th, 2025, as well as ESG score
properti terbesar di Bursa Efek Indonesia (BEI), dengan kapitalisasi pasar at 22.16 (source www.idx.co.id/id/perusahaan-tercatat/nilai-esg).
sebesar Rp17,57 triliun per 28 Februari 2025 serta nilai ESG 22,16 (sumber
www.idx.co.id/id/perusahaan-tercatat/nilai-esg).
Untuk informasi lebih lanjut, silahkan menghubungi: For further information, please contact:
PT Bumi Serpong Damai Tbk PT Bumi Serpong Damai Tbk
Hermawan Wijaya, Direktur Hermawan Wijaya – Director
Email: corporate.secretary@sinarmasland.com Email: corporate.secretary@sinarmasland.com
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PT Sinar Mas Teladan
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PT Suryamas
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Hermawan Wijaya
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