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20240715_BTPN_Laporan Informasi dan Fakta Material_31683974_lamp2.pdf
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ENGLISH
PRESS RELEASE
For immediate release
#LariBarengJenius in Semarang: Spreading the Spirit of "Think Unthinkable"
Semarang, July 13, 2024 - Jenius, a life finance solution from Bank BTPN, is once again collaborating with
Pocari Sweat as a co-title sponsor in the Pocari Sweat Run Indonesia 2024. Scheduled for 20–21 July 2024
in Bandung, West Java, this hybrid event marks its second year with Jenius' sponsorship. Promoting the
"Think Unthinkable" spirit, Jenius encourages runners to pursue healthy lifestyle goals. The
#LariBarengJenius program highlights Jenius' dedication to supporting runners every step of the way.
Febri Rusli, Digital Banking Product & Innovation Head of Bank BTPN explained, "Jenius sees a parallel
philosophy between marathon running and financial planning: both require consistent, gradual progress
to reach the finish line. Our second year of collaboration highlights Jenius' commitment to the
#LariBarengJenius spirit, encouraging not just runners but everyone to achieve personal bests and turn
unthinkable targets into reality. We believe that everyone has their own unique way of reaching their
goals, whether in life or finances."
Jenius and Pocari Sweat are hosting the "Road to Pocari Sweat Run Indonesia 2024" in 10 cities, including
Makassar. The Makassar event attracted over 300 participants who engaged in exciting activities over two
days. On July 6th, 2024, at the Santika Premiere Hotel in Semarang, and on July 7th, 2024, at Latar Kota
by Banaran in Kota Lama, Semarang, the event began with running kit collection, followed by a sharing
session and carbo-loading on the first day.
The sharing session featured presentations by Bamandhita, Pocari Sweat Sport Science Expert, and dr.
Dina Nugraheni, SP.JP dari Siloam Hospitals Semarang, who spoke on the topic "Do You Like Running?
Beware of Cardiac Arrest." Muhammad Fikri, Teman Lari Jenius, shared his journey in international
marathons and how Jenius helped him with financial preparations and seamless transactions abroad. On
the second day, participants took part in a 5K run alongside the Pocari Sweat Pacers.
Muhammad Fikri, Teman Lari Jenius, shared his unthinkable running journey: “Running has always pushed
me to exceed my limits and achieve goals that once seemed impossible. My passion for running drives me
to run in marathons worldwide, offering a unique perspective on the world. Throughout my journey,
Jenius' innovative features have been indispensable, helping me with everything from preparation to
seamless transactions, both local and overseas.”
"I prepare for races in places like Berlin, Singapore, Chicago, and London using the Dream Saver. Traveling
is easy with Jenius' 24/7 Foreign Currency feature. I can do currency exchanges directly from the app.
PT Bank BTPN Tbk berizin dan diawasi oleh Otoritas Jasa Keuangan (OJK), Bank Indonesia (BI), dan merupakan peserta penjaminan LPS.
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Abroad, I link my foreign currency balance to the Jenius Main Debit Card (m-Card) for seamless online and
offline transactions and cash withdrawals at any Visa ATM. Plus, the m-Card works for public
transportation payments on MRT, subways, and buses in several countries," added Fikri.
Previously, the “Road to Pocari Sweat Run Indonesia 2024” was successfully held in Balikpapan, Pontianak,
Surabaya, Yogyakarta, Bogor, Batam, Pekanbaru, Makassar and Semarang. Teman Jenius can also
purchase tickets for the Virtual Run Pocari Sweat Run Indonesia 2024, scheduled for July 21, 2024.
Registration is open until July 15, 2024, on the Blibli e-commerce platform with payment options including
Jenius Pay, Jenius Debit, or Credit Card.
Complete Your #LariBarengJenius Essentials with Exciting Offers
Teman Jenius can take advantage of #LariBarengJenius special offers for their running essentials, including
running clothes and equipment, nutritious food, and travel arrangements.
Teman Jenius can shop for their favorite running outfits on e-commerce platforms like MAPCLUB,
Tokopedia, and Shopee with 0% installments using the Jenius Credit Card. They can also find great deals
on running equipment like smartwatches from Garmin and Urban Republic, available with 0% installments
using the Jenius Credit Card.
Moreover, Teman Jenius can use 0% installment promos for accommodation and travel ticket transactions
on Tiket.com. To meet nutritional intake needs, teman Jenius can enjoy an Rp50,000 discount when
shopping at Allofresh using Jenius Pay.
“Everyone can find a way to achieve their goals because the opportunities are always there. No matter
which path we choose, Jenius will always accompany every unthinkable journey, whether it’s reaching
personal financial goals or pursuing passions and hobbies,” concluded Febri.
***
For further information please contact:
PT Bank BTPN Tbk
Andrie Darusman – Communications & Daya Head
Email: andrie.darusman@btpn.com or corporate.communications@btpn.com
Hill & Knowlton Indonesia PR Agency
Ghina Khairunnisa - Media Relations
Telp: +62 812-9345-1877
Email: dewi.ghina@hillandknowlton.com
PT Bank BTPN Tbk berizin dan diawasi oleh Otoritas Jasa Keuangan (OJK), Bank Indonesia (BI), dan merupakan peserta penjaminan LPS.
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Bank BTPN in brief
PT Bank BTPN Tbk (Bank BTPN) is a foreign exchange bank and is a merger between PT Bank Tabungan Pensiunan Nasional Tbk
(BTPN) and PT Bank Sumitomo Mitsui Indonesia (SMBCI) in February 2019. Bank BTPN serves various segments in the banking
industry, from retail to corporate customers, including retirees, micro-, small- and medium-sized enterprises (MSME) and
productive underprivileged communities; the consuming class segment; and the corporate segment. Bank BTPN provides the
services through business units, such as BTPN Sinaya—a business unit for wealth management, BTPN Purna Bakti—a business
serving retirees, BTPN Micro Business—a business unit serving microbusinesses, BTPN Business Banking—a business serving
small- and medium-sized enterprises, Jenius—a digital banking platform serving the consuming class segment, and the corporate
business unit, which serves national, multinational, and Japanese companies. Bank BTPN also has a subsidiary, namely PT Bank
BTPN Syariah Tbk, which focuses on serving productive underprivileged customers. Bank BTPN also regularly provides training
sessions and information for customers through the Daya Program—a sustainable and measurable empowerment program—to
improve customers’ capacity so they can grow and have a chance to live better.
PT Bank BTPN Tbk berizin dan diawasi oleh Otoritas Jasa Keuangan (OJK), Bank Indonesia (BI), dan merupakan peserta penjaminan LPS.
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dr. Dina Nugraheni
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Bank Indonesia
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Bank Tabungan Pensiunan Nasional Tbk
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PT Bank Sumitomo Mitsui Indonesia
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