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Page 1
               P T IMAGO MULIA PERSADA T B K




       En route to
       Sustainability



PUBLIC EXPOSE 2024
25 JUNI 2024
Page 2
    Paparan Publik —
    PT Imago Mulia Persada Tbk




    • Sesi tanya jawab akan dilakukan setelah sesi Paparan selesai
      dilakukan.
    • Peserta wajib menuliskan nama dan instansi sewaktu memasukkan
      pertanyaan.
    • Moderator akan membacakan pertanyaan yang
      disampaikan      melalui corpsec@laflo.co.id
    • Mohon untuk dapat mengajukan pertanyaan yang relevan dengan
      tema dan topik yang disampaikan.
    • Moderator dapat memilih dan menggabungkan pertanyaan yang
      relevan untuk dapat dibacakan dan dijawab oleh Perseroan.
    • Mengingat keterbatasan waktu, kami mohon maaf jika tidak dapat
      membacakan seluruh pertanyaan.
    • Jika ada pertanyaan lebih lanjut dapat diajukan ke alamat
      email yang telah disampaikan di akhir acara.




2                                    P T IMAGO M U LIA PERSADA T B K
Page 3
Penafian / Disclaimer

                        Rilis /Informasi ini disiapkan oleh PT Imago Mulia                yaitu     perubahan      dalam      lingkungan        peraturan,
                        Persada      Tbk. Rilis / Komunikasi ini, kecuali untuk           ketidakstabilan        politik, perubahan harga minyak
                        informasi historis, dapat berisi pernyataan, termasuk             internasional    dan    biaya    input        serta     prioritas
                        kata-kata     atau     frase          seperti    ‘mengharapkan,   perdagangan baru atau yang diubah. Oleh karena itu,
                        mengantisipasi, bermaksud, akan,                akan melakukan,   Perseroan tidak dapat menjamin bahwa pernyataan
                        bertujuan, memperkirakan, merenungkan,                berusaha,   berwawasan ke depan yang dibuat atau dinyatakan di
                        obyektif, sasaran, proyek, keharusan’ dan ekspresi atau           sini akan direalisasikan.
                        variasi   serupa     dari     ekspresi     atau    istilah yang
                        berlawanan yang menunjukkan kinerja atau hasil di masa            Perseroan,      berdasarkan     perubahan        seperti      yang
                        depan, keuangan        atau sebaliknya, yang merupakan            dinyatakan di atas, dapat mengubah, memodifikasi atau
                        pernyataan berwawasan ke depan.                                   membuat perubahan korektif yang diperlukan dengan
                                                                                          cara apa pun       terhadap pernyataan berwawasan ke
                        Pernyataan berwawasan ke depan ini didasarkan pada                depan yang terkandung di sini atau membuat pernyataan
                        ekspektasi, asumsi, perkembangan yang diantisipasi,               berwawasan ke depan secara tertulis atau lisan yang
                        dan faktor lain yang tidak terbatas pada, risiko dan              mungkin diperlukan dari waktu ke waktu berdasarkan
                        ketidakpastian    terkait fluktuasi pendapatan,                   perkembangan dan peristiwa selanjutnya. Perseroan
                        pertumbuhan pasar, persaingan    yang ketat dan                   tidak   berkewajiban   memperbarui     pernyataan
                        lingkungan     harga     di     pasar,     tingkat    konsumsi,   berwawasan ke depan yang mungkin dibuat dari waktu
                        kemampuan untuk mempertahankan dan mengelola                      ke      waktu oleh atau atas nama Perseroan untuk
                        hubungan pelanggan utama dan sumber rantai pasokan                mencerminkan       peristiwa atau keadaan yang terjadi
                        serta       faktor-faktor      yang     dapat     mempengaruhi    setelah tanggal Rilis /Komunikasi ini dipublikasikan.
                        kemampuan kami untuk mengimplementasikan strategi
3                       bisnis dengan sukses,                                                                         P T IMAGO M U LIA PERSADA T B K
Page 4
Table of
Contents   1.

           2.
                Company Profile
                Financial
                Performance
           3.   Company Strategy
                A.   Responsible
                     Brands
                B.   Green SMEs
                C.   Prosperity
                D.   Future Generation
4          4.   Q&A S ession
                       P T IMAGO M U LIA PERSADA T B K
Page 5
Management Board


      B O A R D OF C O M M I S S I O N E R S   B OA R D O F DIREC TORS


           PRESIDENT COMMISSIONER

           Alwi Rubidium                               PRESIDENT DIRECTOR

           Sjaaf                                       Erlangga
                                                       Ksatria
           COMMISSIONER

           Purnamawati                                 DIRECTOR

           Gumulya                                     Ika Kusuma Putri
                                                       B
           INDEPENDENT COMMISSIONER

           John Lukas
           Prawiromaruto




5                                                                    P T IMAGO M U LIA PERSADA T B K
Page 6
01
     Company
     Profile
6              P T IMAGO M U LIA PERSADA T B K
Page 7
Our Company


              Since 1995, we have expanded our collection and
              became the partner of choice for world-renowned
              brands such as Driade, Knoll, Kettal, Frigerio, Living
              Divani, Flou,     Glas Italia, Luceplan, Foscarini,
              FontanaArte, Astro, Brokis, Marset,and more.




              Since our company has had 26 years of experience
              in importing curated international brands, we have
              made it our group’s purpose to be the benchmark for
              standard and quality furniture design and production
              in Indonesia. It has been a continuous effort for us to
              further develop our local creative industry, thus the
              birth of our own brand. Just this year in February
              2022, under PT. Imago Mulia Persada Tbk, we have
              officially launched PITA, a young and daring
              subsidiary to our mother brand LAFLO.

7                                                                       P T IMAGO M U LIA PERSADA T B K
Page 8
Vision    Our vision is to be a the designer's
          destination for creative historical and
          intellectual FF&E solution.




Mission
          To expand our FF&E brand collection,
          create exceptional showroom
          experiences and
          build our online store and presence to
          share our appreciation for design to all.

8                                  P T IMAGO M U LIA PERSADA T B K
Page 9
02
     Financial
     Performance
9            P T IMAGO M U LIA PERSADA T B K
Page 10
Financial Performance (Unaudited)
Marketing Sales




                                                                                                          +51%
                                +59%
                                                                                      +51%
                                              84,78

                                                                                                    214   Projected growth in
                                                                                                          Marketing Sales YoY
  IN BILLION RUPIAH




                       53,42                                                                              A S OF JUNE 2024
                                                                              141,7


                                                                                                          84,78B
                                                                                                          YTD Marketing Sales


                                                                                                          214B
                                                                                                          Estimated FY 2024
                      YTD June 2023    YTD June 2024                              FY 2023    FY 2024 E
                                      *YTD : Year to Date   *FY : Full Year
Page 11
PT. Imago Mulia Persada TBk.
Financial Performance
Revenues & Net Profit (audited)
                                            + 25%
                                                                                   +25%
                         7
                         5                                                         Increase in Revenue
                                                                                   2023 vs 2022
                         6
                         0




                                                                                   +163%
     IN BILLION RUPIAH




                         45



                         3                          80,7
                         0
                                     64,6

                         15                                                        Increase in Net Profit
                                                                    + 163          2023 vs 2022
                                                                    %

                         5                                                         Opening a new PITA showroom and
                                                                            8,79   aiming to improve performance and
                         0                                   3,34                  revenue.
                                            SALE             NET PR
                                            S                OFIT


                              2022                    2023

11                                                                                             P T IMAGO M U LIA PERSADA T B K
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PT. Imago Mulia Persada TBk.                                                             • Slight increase on the asset and equity,
                                                                                              compared to the previous year caused
Finance Performance                                                                           by the activities of the company
Statement
      10
          of Financial Position (audited)                                                     related to
                         0                                                                    the IPO
                         9
                         0



                         80
                                        + 31
                                        %
                         70
                                                                         +44%
                         6                                                                     +19 %
     IN BILLION RUPIAH




                         0

                         5                             110,8
                         0



                         4
                         0
                                          184,7
                                                                                56,6                    54,1
                         3                                                             45,3
                         0
                                                                  39,4
                         2
                         0

                             0
                         1
                         0                     ASSET                LIABILITY                 E
                                                                                              QUITY
                                 2022                      2023
12                                                                                                      P T IMAGO M U LIA PERSADA T B K
Page 13
03
     Company
     Strategy
13              P T IMAGO M U LIA PERSADA T B K
Page 14
Our Four Pillars

     A further look into why
     sustainable branding is
     important
                                  0
                                  1    Responsible Brands
                                       Green SMEs
     Collaboration with
     sustainability-focused       02
     SMEs in Indonesia.



     Our own brands and
     intellectual property
                                  03
                                       Proprietary
                                       Future Generation
     This educational program     04
     offered an opportunity for
     the future generation to
     gain valuable insights .


14                                                  P T IMAGO M U LIA PERSADA T B K
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3A

 Responsible
 Brands

15             P T IMAGO M U LIA PERSADA T B K
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Retail Brand: Laflo


                                  &
                          Enhancing
                          Elevating
     5,000+               experience
     High net worth
     clients since 2014




     Responsible                       More
                                       Product &
     Brands                            Brand Offerings


16                                            P T IMAGO M U LIA PERSADA T B K
Page 17
     We bring more than 45 brands around the world




17                                          P T IMAGO M U LIA PERSADA T B K
Page 18
Why Sustainable
Branding Matters
The key to a sustainable brand is that
it
has to be both profitable and
responsible.
A profitable brand will have some
commonalities withother brands inthe same
category but will
also have some competitive advantages.

Additionally, a responsible brand will have a
higher price point, but will also be doing things
that
make the world a better place. Together, these
two things create a brand that is viable and
worth investing in.
18                                                  P T IMAGO M U LIA PERSADA T B K
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The Benefits of Being
Sustainable Brand
                         Provides a better
                         experience for the
                         consumer




     Provides a better
     experience for                           Protection of the
     employees                                   environment


19                                                 P T IMAGO M U LIA PERSADA T B K
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          Being a sustainable brand is not just
          good for the environment, it’s good
                      for business



     and it’s more than just being environmentally friendly. It’s about making sure you
     have a place in the next generation of consumers who are valuing sustainability
      and looking for companies who are taking care of both their customers and the
                                          planet.

20                                                                        P T IMAGO M U LIA PERSADA T B K
Page 21
              In an era where environmental concerns have
Responsible   taken center stage,businesses across
Brands        industries are
              recognizing the need to incorporate
              sustainability into their operations.
              Laflo Furniture, a renowned furniture
              manufacturer, has emerged as a trailblazer in
              this regard. With a
              portfolio comprising several influential brands,
              including Valcucine,Brokis, Living Divani, Luceplan,
              and
              Ross Gardam.




21                                             P T IMAGO M U LIA PERSADA T B K
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                                        Responsible Brands




Valcucine: Redefining                   Kettal: Sustainability is                     Living Divani: Ethical Living,
Kitchen Sustainability                  not marketing. It’s a very                    Sustainable Choices
                                        serious matter.
They prioritize sustainable materials                                                 Living Divani collaborates withlocal
such as recyclable aluminum, FSC-       They raw materials are not only               artisans and suppliers who share their
certified wood,                         recyclable, but recycled. They’re study the   commitment to sustainability,reducing
and non-toxic finishes.                 impact of the material recovery process       the carbon footprint
                                        and the durability of the material over       associated withtransportation.
                                        time.
22                                                                                                P T IMAGO M U LIA PERSADA T B K
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                                              Responsible Brands




 Brokis: Lighting the Way to
                                               Camerich: A more                       MYCL: Humble but
 Sustainable Illumination
                                               sustainable lifestyle                  essential.
 They combine traditional craftsmanship
                                                                                      This range spans furniture, household
 with modern design, incorporating             They are evolving and believe in the
                                                                                      items, fashion, and accessories, all
 sustainable                                   importance to be kind to the
                                                                                      predominantly crafted from mycelium-
 materials like glass, wood, and metal into    environment.
                                                                                      based materials.
 their lighting fixtures.

23                                                                                                P T IMAGO M U LIA PERSADA T B K
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                                      Responsible Brands




                                                                                    By embracing sustainability
Luceplan: Illuminating                 Ross Gardam: Craftsmanship                   across their operations, Laflo
Sustainability Through Innovation      Meets Sustainable Design                     Furniture
They emphasize recyclable materials    The brand employs environmentally friendly   and its brands demonstrate
and minimize waste throughout the      finishing techniques and packaging           their dedication to creating a
production cycle.                      materials. By combining craftsmanship with   greener,     more sustainable
                                       sustainability,
                                                                                    future for the
                                                                                    furniture industry.
24                                                                                           P T IMAGO M U LIA PERSADA T B K
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LAFLO Showroom
S enayan, Jakarta S elatan




25                           P T IMAGO M U LIA PERSADA T B K
Page 26
PITA Showroom
at S equis Center,Jakarta S elatan




26                                   P T IMAGO M U LIA PERSADA T B K
Page 27
3B

 Green
 SMEs

27       P T IMAGO M U LIA PERSADA T B K
Page 28
     Green SMEs promote
     sustainability and attract
     eco-conscious consumers.



     By prioritizing SMEs with a
     sustainable mission, we will continue
     to curate fitting collaborations.

     Additionally, given the surge of
     creativity and innovation, we will
     selectively curate and collaborate
     with distinguished SMEs.

28                                           P T IMAGO M U LIA PERSADA T B K
Page 29
 The Groundbreaking 2024 Collection by MYCL
 MYCL, or Mycotech Lab, is an Indonesian   Mycelium, known for its minimal carbon
 bio-based material startup founded in     footprint and versatile applications, is not
 2015 by five co-founders from diverse     widely available to consumers. In 2023,
 fields,   including   Architecture and    MYCL's material, Mylea, won the Good
                                           Design Award (G-mark), and MYCL™
 Biotechnology. MYCL aims to develop
                                           Composite was recognized among the Best
 sustainable materials using mushroom      Designs in Good Design Indonesia.
 mycelium as a natural adhesive.




29                                                                   P T IMAGO M U LIA PERSADA T B K
Page 30
 Bell Society: Bell Living Lab




                          Vegan leather products made from Indonesian coffee waste
                          ready to enter PITA. Bell Living Lab (PT. Kurva Lonceng
                          Katulistiwa), founded in 2020, develops biomaterials from
                          coffee waste. Products include M-Tex (vegan leather from
                          coffee pulp), C-Flex (cork substitute from husk and coffee
                          grounds), and Kalpa (solid panels from husk and coffee
                          grounds). These materials are used in merchandise, fashion,
                          accessories, and furniture. The company won the 2023 Young
                          Entrepreneur Independent Competition by Mandiri Bank.

30                                                              P T IMAGO M U LIA PERSADA T B K
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3C


     Proprietary

31                 P T IMAGO M U LIA PERSADA T B K
Page 32
Intellectual Property Strategy
To protect the trademarks, copyrights, patents, designs, and confidential
information of PT Imago Mulia Persada Tbk, we have implemented comprehensive
measures and policies.
                                               The diagram outlines the Intellectual Property (IP) strategy for PT Imago Mulia
                                               Persada Tbk, consisting of four key stages: Creation, Application, Protection,
                    Protection                 and Successful Business.
                                               1. Creation:
                                                  This stage involves developing new ideas, designs, or innovations. It’s the
                                                  initial phase where ideas and creative works are generated.
                                               2. Application:
                                                  Intellectual property (IP) should be understood as something inherently
                                                  valuable that enhances the overall activities of the company. This includes a
                                                  continuous stream of new ideas that consistently would add value to the
                   Intellectual   Successful
                                                  company as a whole.
     Application                   Business
                    Property                   3. Protection:
                                                  Protecting IP is an act of acknowledging the creativity and intellect of every
                                                  individual, and it should be diligently carried out by all stakeholders for the
                                                  benefit of both the company and society.
                                               4. Successful Business:
                                                  IP protection is not just about safeguarding business profits but also ensuring
                                                  that we continue to progress towards a more innovative and sustainable
                                                  society.
                     Creation
                                               By following this cycle, PT Imago Mulia Persada Tbk ensures their IP is
                                               effectively created, utilized, and protected, leading to sustainable business
32                                             growth and success.
Page 33
                                                                                                     PT Imago Mulia Persada Tbk holds the rights to its
Proprietary                                                                                          products and brand, securing a valuable position in
The strategic value of IP                                                                            the industry.


Trademarks:                                 Copyrights:                                    Patents:                                         Trade Secrets:
Trademarks not only provide a unique       Copyright provides legal protection for        Patents not only foster innovations that         Protecting confidential data or
identifier for designers and               designers and manufacturers against the        enhance human life, but also provide crucial     personal information is key to
manufacturers, but also affirm the         use, reproduction, and distribution of their   support for designers and stakeholders           providing security to designers and
existence, authenticity, and identity of   works to prevent others or groups from         through strong rights protection. This creates   stakeholders, so that the company
their work in a competitive world.         using the works without permission or          an environment that supports the                 can be considered a trustworthy
                                           claiming them as their own. This gives         development of creative solutions and            entity.
                                           them pride in their work and the assurance     beneficial technologies for all.
                                           that their creations are protected.




                                                             Intellectual
                                                         Property (IP) Rights
                                                     PT Imago Mulia Persada Tbk.
33                                                                                                                                          P T IMAGO M U LIA PERSADA T B K
Page 34
3D

     Future
     Generation

34                P T IMAGO M U LIA PERSADA T B K
Page 35
Future Generation      PITA a leading furniture manufacturer committed to
                       sustainability and innovation, recently hosted a visit
From SMKN 1 Sukabumi   from a group of students from SMKN 1 Sukabumi.




35                                                  P T IMAGO M U LIA PERSADA T B K
Page 36
Future Generation
From SMKN 1 Sukabumi




This educational visit offered an
opportunity for the future generation to gain
valuable insights
into the world of furniture design, production,
and sustainability.

By opening its showroom doors and sharing
its
knowledge and expertise, we inspire and
educate young minds about the importance of
sustainable
36
            practices inthe furniture industry.   P T IMAGO M U LIA PERSADA T B K
Page 37
Activity at Showroom

0
1
     Exploring the Showroom
     They were able to explore the functionality,
     aesthetics, and sustainability aspects of each
     brand’s offerings, gaining a comprehensive
     understanding of the
     industry’s possibilities



02
     Interactive Discussion
     with Experts
     We also arranged interactive discussions with our
     experts. The students had the opportunity to
     engage in conversations about the design process


37                                                       P T IMAGO M U LIA PERSADA T B K
Page 38
Activity at Showroom

3.   Hands on Learning
     Opportunities
     To enhance the students’ learning experience,
     We organized hands-on activities that allowed
     themto explore sustainable design principles.




4.   Inspiring the
     Next Generation
     Our dedication to sustainable design and
     craftsmanship inspired the students to think
     critically about the environmental impact of
     their own choices and designs.

38                                                   P T IMAGO M U LIA PERSADA T B K
Page 39
     En route to Sustainability




39                                P T IMAGO M U LIA PERSADA T B K
Page 40
     Question & Answer Session




40                               P T IMAGO M U LIA PERSADA T B K
Page 41
Thank you




P T Imago Mulia Persada Tbk

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unresolved org PT. Kurva Lonceng Katulistiwa p.30

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