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20231027_CNMA_Laporan Informasi dan Fakta Material_31482793_lamp1.pdf
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PRESS RELEASE
Consistently Providing the Best Moviegoing Experience,
Cinema XXI Increased Its Revenue by 15.5% YoY until
September 30, 2023
▪ Cinema XXI has opened 10 new cinema locations with an additional 45 screens as of
September 30, 2023.
▪ Until September 30, 2023, revenue from the food and beverages (F&B) product business
line at Cinema XXI increased 30.1% YoY.
▪ Total admission grew 15.9% to 59.1 million viewers with a cinema occupancy rate of
26.5% by September 30, 2023.
JAKARTA, October 27, 2023 – The largest cinema chain in Indonesia, PT Nusantara Sejahtera
Raya Tbk (Cinema XXI) consistently recorded a solid performance until the end of September
2023 by generating total revenue of IDR 3.8 trillion or an increase of 15.5% YoY with EBITDA
of IDR 1.1 trillion and net profit of IDR 420 billion. The revenue was primarily derived from
cinema ticket revenue contributing approximately 60.0% of total revenue, followed by the
F&B product business line at 35.7%, advertising revenue at 1.7%, and digital platform revenue
at 2.1%.
“Cinema ticket revenue, the company's main revenue driver, was supported by a 15.9%
increase in total admission from 51.0 million viewers in the first nine-month period ending
September 30, 2022, to 59.1 million viewers in the same period in 2023. More details, Cinema
XXI's total admission in the third quarter of 2023 was 22.3 million viewers, an increase from
20.8 million in the third quarter of 2022. This increase resulted in a Gross Box Office (GBO)
worth IDR 2.5 trillion as of September this year," explained Hans Gunadi, President Director
of Cinema XXI.
Hans also said that Cinema XXI is committed to always providing the best quality and
uncompromised moviegoing experience at affordable prices for the people of Indonesia. The
commitment and consistency have paid off with the increasing number of movie lovers who
choose Cinema XXI to enjoy their favorite movies. Cinema XXI will continue to present the
best-in-class amenities, the best films from both domestic and international as well as a range
of quality food and beverages to complete the moviegoing experience at Cinema XXI.
Meanwhile, Arif Suherman, Director of Cinema XXI added, "The increase in admission is also
reflected in the revenue from the F&B product business line that grew 30.1% in the nine-
month period ending September 30, 2023 to IDR 1.36 trillion from IDR 1.05 trillion in the same
period last year. The growth is also reflected in the revenue increase of the F&B product
business line to GBO from 50.0% in the nine-month period ending on September 30, 2022, to
58.9% in the same period this year."
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To further improve its services to all moviegoers in Indonesia, Cinema XXI consistently expands
its two main business lines, namely cinema and F&B products. On the cinema side, Cinema XXI
has opened a number of new cinema locations to provide the widest possible access for the
public to watch their favorite movies. Until September 30, 2023, Cinema XXI has opened 10
new locations with an additional 45 new screens.
The presence of more cinema locations will have a positive impact on the growth of the
domestic film industry. As of October 23, 2023, according to data from filmindonesia.or.id,
twelve domestic films have been watched by more than one million viewers, including:
No. Movie Title Release Date Total Viewers
1 Sewu Dino 19/04/2023 4.886.406
2 Air Mata di Ujung Sajadah 7/09/2023 3.108.207
3 Di Ambang Kematian 28/09/2023 2.730.962
4 Waktu Maghrib 9/02/2023 2.403.711
5 Petualangan Sherina 2 28/09/2023 2.250.593
6 Suzzanna: Malam Jumat Kliwon 3/08/2023 2.189.363
7 Kisah Tanah Jawa : Pocong Gundul 21/09/2023 1.634.370
8 Ketika Berhenti di Sini 27/07/2023 1.611.005
9 Buya Hamka 19/04/2023 1.297.893
10 Khanzab 19/04/2023 1.166.706
11 Sosok Ketiga 22/06/2023 1.162.291
12 Pamali 12/10/2023 1.042.680
In terms of the F&B product business line, Cinema XXI presents a range of quality foods and
beverages to better complete the moviegoing experience. After previously having sweet
variants for croffle products, in the third quarter of 2023, Cinema XXI complements the
selection with savory variants, namely Truffle Mushroom Croffle and Egg 'n Cheese Croffle to
further enhance the quality time spent with friends and loved ones.
About Cinema XXI
Cinema XXI, operates under the auspices of PT Nusantara Sejahtera Raya Tbk, is the largest cinema chain
operator in Indonesia with 35 years of experience in the film exhibition industry. Cinema XXI is committed to
always providing the best moviegoing experience and convenience for the people of Indonesia. As of September
30, 2023, Cinema XXI has presented 1,250 screens in 232 cinema locations across 56 cities throughout Indonesia.
In 2006, Cinema XXI launched m.tix to facilitate SMS-based cinema ticket ordering which was then developed
into an online-based application. In 2012, Cinema XXI presented a movie-viewing experience with revolutionary
technology, namely the IMAX theater. To better improve the services given to customers, Cinema XXI has also
equipped the theaters with the latest "Dolby Atmos" audio system, which is now available on 66 screens.
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Not only a place to watch movies, Cinema XXI is also a second home for people to spend quality time with family and friends. Cinema XXI presents an unforgettable moviegoing experience for today and tomorrow. For three consecutive years in 2017, 2018, and 2019 Cinema XXI has been awarded the "World Branding Award" in Kensington, London as the Best Brand in the Entertainment Cinema Category (National Tier). In early 2019, Cinema XXI was also been awarded the "Millennials Top Brand Awards" by one of the preferred media of Indonesia’s young generation as the first choice of millennials for the category of leading cinema network in Indonesia. Despite the pandemic condition, in 2020, Cinema XXI was named "Industry Champion of the Year" by the Asia Corporate Excellence and Sustainability (ACES) Awards and “Indonesia Best Managed Company” by Deloitte in 2023. https://www.cinema21.co.id/ https://21cineplex.com/
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